Talent Collectives

‘The Walking Dead’ Studio Skybound Acquires Nine Four Entertainment As Digital Creator Representation Arm

Skybound Entertainment, the studio behind “The Walking Dead” and “Invincible,” has acquired digital talent representation firm...

Talent Collectives

Monica Khan’s Answer To A Content Creator’s Growth Problem

Monica Khan set up the digital division at Strand Entertainment, a Hollywood talent management company, in...

Brand

Dana Malstaff’s Boss Mom Touts Community Building Approach To Business Success

Boss Mom founder Dana Malstaff has built her reputation on creating engaged communities that foster genuine...

Influencer

Elizabeth Weber’s Path From ‘Love Island’ Winner To Creator Educator

Elizabeth Weber reached an audience of over 200,000 virtually overnight after winning “Love Island USA’s” first...

Commentary

Emplifi Survey: Generational Gaps To Pose Challenges For Brands With One-Size-Fits-All Approach 

A new survey report from the social media management platform Emplifi, which polled nearly 1,000 U.S....

Talent Collectives

Ben Silverman’s Propagate Expands Creator Economy Footprint With Parker Management Acquisition

Propagate Content is acquiring Lindsay Nead’s Parker Management in an eight-figure deal, adding the firm and...

Commentary

Part One – Eager to Maximize ROI on Influencer Marketing Investments? Experts Share Diverse Perspectives on How to Optimize Brand-Creator Deals

Recent research reveals important developments in brand-creator partnerships. While Dash Social highlights the growing influence of...

Platform

OnlyFans Founder Tim Stokely Launches New All-Inclusive Subscription Platform for Creators

Image credit: Subs.com Tim Stokely, founder of OnlyFans, announces the launch of Subs.com, a new subscription...

Influencer

Streamer N3ON Signs Record Deal With EMPIRE For Collaborative Project

Content creator and streamer N3ON has signed a record deal with EMPIRE, marking what the label...

Influencer

Wellness Influencer Dr. Casey Means Is Trump’s New Surgeon General Nominee

Dr. Casey Means, a physician-turned-wellness influencer, is U.S. President Donald Trump’s new surgeon general candidate after...

Platform

TikTok Unveils New Brand Solutions To Capitalize On Cultural Moments At NewFronts 2025

TikTok announced expanded advertising opportunities and partnerships at this year’s IAB NewFronts presentation, emphasizing the platform’s...

Commentary

South Africa To Regulate Financial Influencers As Financial Advice On Social Media Faces Scrutiny

South Africa’s Financial Sector Conduct Authority (FSCA) is preparing to regulate social media financial influencers like...

Influencer

Streamer-Rapper DDG Scores #1 Album With Fan-Created ‘blame the chat’

Michigan rapper and former YouTuber DDG achieved his first number-one album with “blame the chat,” a...

Platform

Instagram’s Edits App Brings AI-Powered Cutouts To Mobile Videos 

Instagram‘s new standalone video creation app, “Edits,” features Cutouts, an AI-powered tool that enables precise object...

Talent Collectives

Underscore Talent Promotes Mallory Llewellyn To Lead Beauty, Fashion, And Lifestyle Division

Underscore Talent, a digital-first creator management company, has promoted Mallory Llewellyn to Partner for its Beauty,...

Influencer

TikTok Baker Accused Of Recipe Plagiarism By Food Writers

Two food writers have accused TikTok influencer Brooke Bellamy of plagiarizing recipes in her bestselling cookbook....

Agency

Digital Marketplace ZAUMU Launches In Kenya To Connect Brands, Content Creators

A new digital marketplace called ZAUMU has launched in Kenya, positioning itself as an end-to-end influencer...

Commentary

India Ad Council Tightens Rules For Health And Finance Influencers

The Advertising Standards Council of India (ASCI) has introduced significant updates to its Influencer Advertising Guidelines...

Influencer

Leilani Green Shares Her ‘Big Sister’ Strategy For Beauty Influencing

Image credit: @yarki9 Beauty creator Leilani Green spent four years creating content before earning her first...

Influencer

Jade Lily: Beauty Content Is Both About Business Strategy And Creative Choice

Beauty content creator Jade Lily transitioned from corporate marketing to full-time content creation after being laid...

Talent Collectives

Convergence Launches In Los Angeles To Build 360° Economic Engine For Creator Economy

Image credit: Convergence As 90% of brands plan to increase creator budgets this year, a new...

Influencer

YouTuber Jesser Signs With CAA, Eyes Expansion Beyond Basketball Content

Sports content creator Jesse Riedel, known professionally as Jesser, has signed with Creative Artists Agency (CAA)...

Agency

Luxury Experience & Co: Bridging Brands And Creators Through Gifting Lounges

Luxury Experience & Co (LE&Co) facilitated face-to-face meetings between 126 NFL players and 25 luxury brands...

Technology

GRIN’s New Integration Tools Enable Brands To Connect The Dots And Boost Campaign Performance

GRIN, a creator management platform, has launched two new integrated tools to eliminate data fragmentation in...

Influencer

Kanika Chadda-Gupta Targets Creator Economy Success With ‘That’s Total Mom Sense’ Podcast

Former CNN International anchor and executive producer Kanika Chadda-Gupta leveraged her journalism expertise to create a...