Stories By Cecilia Carloni
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Technology
This AI Startup Just Raised Funds to Improve Influencer Discovery
May 1, 2024Influencer marketing company vHub.ai has announced raising an undisclosed amount in a seed funding round from...
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Platform
EU Says No To TikTok’s Plan To Literally Pay Users Based On Their Screen Time
May 1, 2024TikTok announced it is shutting down its “TikTok Lite” rewards program after EU officials launched an...
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Influencer
Fitness Influencers Kayla Itsines Launches Podcast
April 30, 2024Australian fitness influencer Kayla Itsines, who has amassed 16 million Instagram followers, is launching a new...
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Platform
Meta Conversations In Brazil: Get Insights Into Business Messaging First-Hand
April 30, 2024Meta has announced a major virtual event on June 6 in São Paulo at 2 PM...
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Agency
Beacons Spotlights Top Creator Agencies In 2024 List
April 30, 2024Beacons, the leading platform for creator management, has released its second annual Top Creator Agencies List....
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Brand
How One Minnesota County Plans To Engineer Its Own Rural Rebound Through NIL Deals
April 29, 2024Otter Tail County, a rural area in Minnesota, faces a daunting challenge – the potential loss...
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Agency
The Untapped Power Of Niche Communities: Havas Red’s Fresh Approach To Influencer Marketing
April 29, 2024Philippines-based market agency Havas Red has announced a new approach to influencer marketing that focuses on...
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Influencer
From Boy Band To Solo Sensation: Princeton Perez’s Journey Of Self-Discovery, Resilience, And Authentic Artistry In The Age Of Social Media
April 26, 2024Princeton Perez, an American artist and content creator, hails from Downey, California, where he grew up...
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Technology
Enough Playing By Big Tech’s Rules – This Platform Puts Content Monetization In Creators’ Hands
April 25, 2024BrandArmy, based in Los Angeles, a new platform aiming to upend the creator economy, is empowering...
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Brand
BRUNO Exchange: One-Stop Shop For Social Media Posts And NIL Marketplace For Student-Athletes
April 25, 2024Brown University’s Division of Athletics and Recreation, in collaboration with Teamworks Influencer, has announced the launch...
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Technology
Entertainment Lawyer Raises $3M To Revolutionize How Creators Bank
April 24, 2024Bump, a wealth tech and financing platform for creators, announced it has raised $3 million in...
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Commentary
[REPORT] Hot Off The Press: Seasoned Influencers Reveal Their #1 Concern For 2024
April 24, 2024Digital commerce and creator engagement platform URLgenius has released the “Creator Day Lightning Survey” survey, which...
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Agency
Behind Ogilvy’s ‘Healthfluencer’ Strategy To Fend Off Medical Misinformation On Social Media
April 24, 2024Ad agency Ogilvy is rolling out a new business line that taps into the world of...
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Commentary
[REPORT] The Role Of Influencer Marketing In Driving The Global Luxury Market To $354 Billion In 2023
April 24, 2024The global luxury goods market reached $354.81 billion in revenues in 2023, up 13.5% from $312.63...
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Platform
From Registration To Fact-Checking: Snapchat’s Full-Court Press To Mobilize Young Voters In 2024
April 23, 2024As the 2024 U.S. elections are approaching, Snap has announced new features to empower its substantial...
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Platform
Instagram Unveils Promotional Tools To Help Creators Tap Into Their 2 Million Subscriptions
April 23, 2024Instagram has unveiled new tools to help creators promote and monetize their subscription offerings on the...
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Technology
Tech Entrepreneur Pours 10 Years Of Studying Social Media Into New Gen Z-Focused App
April 22, 2024Tiffany Zhong, a 27-year-old tech entrepreneur, has spent the past decade studying social media habits to...
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Brand
Taylor Swift X TikTok: Unpacking The ‘Tortured Poets Department’ Collaboration
April 22, 2024Pop superstar Taylor Swift has partnered with TikTok to deliver an immersive experience for her latest...
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Brand
Inside The Rise Of SMITH&SAINT: The Female-Led Powerhouse Redefining Talent Representation And Brand-Building
April 22, 2024SMITH&SAINT is a female-led talent and brand-building agency, founded in 2018 by Britt St. George and...
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Talent Collectives
Teamwork, Transparency And Brand Alignment: Unpacking Sintillate Talent’s An Award-Winning Influencer Agency’s Formula
April 19, 2024From Psychology Roots To Influencer Agency Pioneer Sinan Sahin’s path to founding one of the UK’s...
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Commentary
[REPORT] From Instagram To YouTube, India’s Creators Hold The Key To Billion-Dollar Brands
April 19, 2024A new study from Kofluence highlights how social media influencers and content creators are remolding several...
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Influencer
This 15-Year-Old Colombian-American Creator Finds Early Success On TikTok
April 18, 2024Isabella Escudero, a young content creator from Florida, is making waves on TikTok with her engaging...
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Brand
Thinkific’s The Leap Platform Harnesses AI To Streamline Creator Monetization And Unleash Entrepreneurial Potential
April 18, 2024For content creators worldwide, one challenge has remained persistent – converting creative passion into sustainable income....
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Brand
Clothing Brand Taps Influencer Moms To Celebrate Mother’s Day Through Fashion, Charity
April 17, 2024Women’s clothing brand Z SUPPLY has announced the launch of a Mother’s Day campaign. The “To...
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Commentary
TikTok Reveals Key Ingredient for Brands To Tap Into Massive Bilingual Audience
April 17, 2024A new study from TikTok and NRG highlights the effectiveness of incorporating Spanish-language elements into advertising...