Did Meta Just Make Finding The Perfect Influencer Partner A Whole Lot Easier With ‘Creator Insights’? 

Meta introduced a new tool called ‘Creator Insights’ on Instagram to streamline brand and creator partnerships....

TikTok Introduces Symphony: A New AI Suite For Content Creation

TikTok has announced the launch of TikTok Symphony, a new suite of creative solutions powered by...

One Hub To Rule Them All: TikTok Centralizes Creative Tools For Brands

TikTok announced the launch of TikTok One, a centralized destination for marketers to access the platform’s...

Influencer Marketing Trailblazer Josh Norris Reveals The Untapped Potential For B2B Brands

Influencer marketing is breaking into a new frontier: the enterprise technology world. Traditional sales and marketing...

Meta Plans to Bring AI Chatbots Imitating Celebrities to Instagram?

Meta is developing technology that would allow Instagram users to create and interact with artificial intelligence...

Reddit Partners With DoubleVerify To Lift The Veil On A Crucial Advertising Metric – Here’s What It Means

Reddit announced a partnership with DoubleVerify – an independent media effectiveness platform that uses AI to...

TikTok’s Bold Move: Using Image Search To Compete With Amazon And Google For Online Shopping Supremacy

TikTok is testing a new image search feature for shopping on its platform. The feature, first...

Leaked Tests Hint At A Potential Hashtag Revival On Meta’s Threads App After Initial Snub

Meta’s Threads app is experimenting with a new way to boost hashtag usage, according to findings...

Is The Traditional Instagram Feed Dying? CEO Adam Mosseri Drops A Major Hint

Instagram CEO Adam Mosseri has provided new insight into the factors driving content reach on the...

YouTube’s “Test And Compare” Thumbnail Feature: The Secret To Going Viral?

YouTube is rolling out a new “Test and Compare” feature for video thumbnails, a long-awaited tool...

YouTube Is Putting Effects Creation In Creators’ Hands For The First Time

YouTube announced it is experimenting with allowing creators to design and publish their own unique visual...

Find Out The Controversial Reason X Just Privatized All Likes (From A Lead Engineer)

X has rolled out an update that makes all “Likes” private within the app. According to...

Mobile Gaming Giant Voodoo Snaps Up Gen Z App BeReal For €500 Million

Voodooo, a mobile apps and games publisher with 7B+ worldwide downloads, announced it acquired BeReal, the...

Twitch Just Became A Legal Streaming Hub For DJs, Deal Involves Major Record Labels

Twitch announced landmark licensing deals with Universal Music Group, Warner Music Group, Sony Music, and hundreds...

TikTok’s Latest Test Feature Takes A Page From Snapchat’s Playbook 

TikTok is testing a new feature that mimics Snapchat’s popular “streaks” functionality, according to recent user...

Frank McCourt Aims For “New Internet” In TikTok Bid – And Parents Of Tragedy Are Listening

Billionaire Frank McCourt is pitching investors on his bid to acquire TikTok by framing it as...

Cutting the Cord Just Got Pricier – Check Out Twitch’s Latest Move

Amazon-owned Twitch announced a price increase for subscriptions in over 30 countries. The move makes Twitch...

Paris Hilton, CNN Among “Very Small” Number Of Accounts Hit In TikTok Hack

TikTok confirms it addressed a cyberattack that compromised access to a “very small” number of brand...

What’s Snapchat’s “Less Likes. More Love.” Social Media Campaign About?

Snapchat launched the next phase of its “Less Social Media. More Snapchat.” brand campaign with “Less...

ByteDance’s Bold Strategy: Millions Of Lines Of Code Rewritten To Keep TikTok Alive In U.S.

In a bid to address national security concerns and avoid a potential ban in the United...

TikTok Hits Pause On European E-Commerce Expansion, Zeroes In On $17.5B U.S. Market Amid Regulatory Heat

ByteDance-owned TikTok has put its plans to expand its e-commerce platform in major European markets on...

American Creators Say Brands Aren’t Fleeing TikTok Yet, But 14% See Campaign Shifts, Survey Finds 

A recent survey influencer marketing platform Fohr shared exclusively with WIRED provides insight into how American...

Snap’s New Chrome Extension Brings Back The Fun Of AR Lenses

Snap has rolled out a new Chrome extension that brings back the popular augmented reality (AR)...

Snap Gears Up To Fight Disinformation Ahead Of EU Elections

Snap Inc. announced a series of measures to combat misinformation and encourage civic engagement ahead of...

Is Instagram’s New Meme Tool The Secret To Getting Users To Post More?

Instagram is exploring adding a new “Memes” option to its Reels editing tools, according to a...