Agency

Red Seat Ventures Signs Multiyear Ad Sales & Distribution Deal With True Crime Podcast ‘Crime Weekly’

Red Seat Ventures, a creator-led media company owned by Fox Corporation, has signed a multiyear partnership...

Tech

AnyMind Group Launches AI Platform to Connect Online Marketing, Offline Retail Sales

AnyMind Group has launched AnyAI OMO, an AI agent-powered platform that connects online marketing activity with...

Tech

Acast Launches First Video Ad Campaigns on Apple Podcasts With State Farm, T-Mobile

Acast has launched the first integrated video advertising campaigns on Apple Podcasts, with State Farm and...

Influencer

CAA Signs Creator Max Klymenko of ‘The Career Ladder’ Fame

CAA has signed Max Klymenko, the Ukrainian creator behind “The Career Ladder,” to its creator division....

Platform

Google Business Profiles Surfacing Social Posts in Local Search Results

Google is surfacing recent social media posts inside some Google Business Profiles, adding another way for...

Strategy

How Jergens Is Using Creator Experiences to Reach Younger Beauty Consumers  

For most of its 125-year history, Jergens built brand loyalty the same way: mother to daughter,...

Brand

How Thai Randolph’s NILE & Co. Aims to Build Legacy Brands From Creator Influence 

The Creator Economy has proven it can build attention quickly. Thai Randolph is betting the next...

Commentary

Muck Rack Joins Sounds Profitable Partner Network as Podcasting’s Role in Earned Media Grows

Sounds Profitable, the trade association for the podcasting industry, announced that Muck Rack, an AI communications...

Influencer

Maizen’s JJ & Mikey Moves From YouTube Gaming to Global Franchise in pocket.watch Deal  

Pocket.watch and Maizen are turning JJ & Mikey, the animated duo from Maizen’s YouTube gaming channel,...

Tech

Most Brands Think They’re Winning on YouTube But Data Shows Otherwise, Says ChannelCrawler’s Jake Kitchiner

YouTube has become the most-watched streaming platform on television screens in the United States, and sponsorship...

Platform

Meta Confirms Connect 2026 for September, Teases Wearables and AI Advances

Meta has confirmed its annual Connect conference will take place September 23 and 24 at the...

Commentary

The 10 Fastest-Growing Canadian Instagram Accounts of April 2026

Dark Joseph Ravine added 1.4 million Instagram followers in April 2026, leading Canada’s growth rankings by...

Commentary

AI Search Visibility Index: Influencer Marketing Agencies, May 2026

Influencer marketing agencies are increasingly being discovered through AI search platforms, with a small number of...

Agency

H/L Agency Launches Phased Influencer Campaign for McDonald’s McCafé All-New Drinks

Independent full-service advertising and marketing agency H/L Agency has launched a phased social campaign for McDonald’s,...

Platform

TikTok Mounts Last-Ditch Bid to Escape EU’s Big Tech Regulations

ByteDance brought its challenge against the European Commission to the EU Court of Justice on May...

Platform

Snap Hosts First Spectacles Developer Bootcamp at Santa Monica HQ

Snap Inc. brought 45 Spectacles developers to its Santa Monica headquarters on May 11 for a...

Tech

Earmax Media Brings Outcome-Based Podcast Advertising Model to UK Market

Earmax Media, a specialist podcast advertising agency founded in Australia in 2024, has launched in the...

Platform

beehiiv Hires Ainsley Rossitto as Head of Podcasts in Push Beyond Newsletters

beehiiv has hired Ainsley Rossitto as Head of Podcasts as the creator media platform expands its...

Platform

TikTok, Instagram Face EU Action Over ‘Addictive Design’ as Governments Tighten Child Protections

The European Commission plans to take regulatory action against TikTok and Instagram over platform design features...

Commentary

EU Council Plans to Invite Content Creators to Ministerial Summits, Leaders’ Meetings

The Council of the European Union is developing a pilot program to grant social media content...

Influencer

Smosh Appoints Former Paramount Exec Cory Midgarden as Its First-Ever Chief Content Officer

Smosh, the sketch comedy brand founded in 2005 by Anthony Padilla and Ian Hecox, has named...

Platform

TikTok GO Launches in U.S. With Booking.com, Expedia, and Four Other Travel Partners

Having introduced direct hotel booking through a Booking.com integration in August 2025, TikTok has now formally...

Commentary

Brands Using Standard Attribution Tools Risk Cutting 40% of Top YouTube Creators, Report Finds

Brands measuring YouTube creator advertising with traditional attribution tools are systematically undercounting conversions from the channel,...

Tech

Sprout Social Expands AI Engine Into Platform-Wide Intelligence Layer

Sprout Social has announced the expansion of Trellis, its proprietary AI engine, into a platform-wide intelligence...

Influencer

MrBeast Hosts Invite-Only Advertiser Event During TV Upfronts Week in Push for Larger Brand Deals

Beast Industries hosted a breakfast for top brand and advertising executives at Penthouse 45 in Manhattan...