Australian online retailer That’s So Fetch carries the latest fashion looks for women at reasonable price points. Read on to learn more about the brand and how to join the That’s So Fetch influencer program.
That’s So Fetch was founded in 2018 by Sam Finlayson. The brand is based in Melbourne in Victoria, Australia. The company has a reported revenue of around two million dollars and has under 10 employees. They are known for their large selection of trendy, affordable outfits and accessories for young women.
On That’s So Fetch’s official website, customers can “shop by influencer” and check out what current brand ambassadors are wearing. Australian customers benefit from free express shipping with their purchase. The company also offers express shipping and easy returns for customers around the world.
Who Are the That’s So Fetch Influencers and What Do They Do?
Many of That’s So Fetch’s influencer partners are featured on their website as well as their social media channels. Compared to other similar brands, they aren’t as inclusive in terms of body type, but they do feature different ethnic backgrounds.
Influencer and blogger Jodie Charles has over 100,000 followers on Instagram. Her official page on the That’s So Fetch website allows shoppers to click and purchase the styles she wears.
Digital creator Camella La Compte is shown here in several black and white looks, some paired with denim. The Filipino-American influencer has almost 140,000 Instagram followers.
Fashion marketing student and That’s So Fetch influencer Gigi (@moniiica.g on Instagram) is featured here in several colorful looks for summertime.
What Are the That’s So Fetch Influencer Requirements?
That’s So Fetch collaborates with influencers and brand ambassadors. Details can be found on the brand’s Collabs page of their website.
That’s So Fetch works with influencers worldwide who are active on today’s major social media platforms, like Instagram and TikTok. They also mention that they work with influencers who have both large and small social media followings.
If you’re interested in collaborating with That’s So Fetch, complete the application listed on their website. The application requests your contact information and details about your social media accounts. You can also upload a press kit if you have one. Note that the brand only contacts applicants if they’re interested in a partnership.
How to Promote That’s So Fetch Products as an Influencer and Make Money
The That’s So Fetch website doesn’t include any information about an affiliate marketing program or associated commission rates. Affiliate marketing sites like Sovrn Commerce, Viglink, and Knoji do not list any information for the brand. The benefits and perks of being a That’s So Fetch influencer are also unknown. However, many influencers and content creators representing the brand often include custom discount codes in their posts and videos.
How Influencers Promote That’s So Fetch on TikTok
The official That’s So Fetch TikTok account mainly features content from professional photo and video shoots. They also share content that includes the brand’s employees and their day to day activities. In this video, an employee “interviews” coworkers about which fashion trends are in or out of style.
@thatssofetchau IN’S and OUT’S with TSF team 🏻 leave below your fashion in’s and out’s #thatssofetchau #insandouts #fashionins #2023trends #workfun #workbts #warehousework #dayatwork ♬ original sound –
Here, a model wears the brand’s Kacey Long Sleeve crop top in blue. She pairs the top with black flared trousers and simple jewelry.
@thatssofetchau Coming soon! The ‘Kacey Long Sleeve’ in Blue 💙 #thatssofetchau #trendingfashion #2023trendpredictions ♬ COLLIDE X HOLD YUH BY ALTÉGO – ALTÉGO
That’s So Fetch hops on the viral “album cover challenge” in this TikTok video. Clips are from various photo shoots and events, with a cute puppy at the very end.
@thatssofetchau Should we drop an album? 🏼 #thatssofetchau #CapCut #albumcoverchallenge #albumcovertrend ♬ original sound – THATSSOFETCH
How Influencers Promote That’s So Fetch on Instagram
That’s So Fetch’s official Instagram account has 240,000 followers and features more content from influencer partners and brand ambassadors. Like their TikTok account, they also share content from professional shoots and employees on Instagram. In these photos, blogger Festa Qoqaj wears the brand’s Olivia dress in pink sequin. Festa completes the look with diamond-studded heart earrings and a silver sparkly purse.
Here, influencer Anetta Beri models the That’s So Fetch Charms dress with a matching blazer. Anetta pairs the dress and jacket with several necklaces, sunglasses, and a small white handbag.
Fashion stylist and content creator Bailey McDonald shows off the brand’s Token corset top and matching pants in these photos. Bailey complements the set with a pair of strappy sandals and a simple hairstyle.
How Influencers Promote That’s So Fetch on YouTube
There are several That’s So Fetch influencer partners on YouTube who share reviews on the brand’s latest seasonal styles. Many brand ambassadors also share discount codes and links to the outfits they wear in their videos. In this try on haul video, lifestyle vlogger Tahlia Skaines models several That’s So Fetch outfits. Pieces include dresses, pants, and a bustier top.
Here, influencer Allie Auton shares clothing from a That’s So Fetch mini haul along with sizing information and links to purchase. Allie models a white tank top, low rise wide leg pants, several dresses, and a black bodysuit with cut out detailing.
In this YouTube video, Alex Prout reviews That’s So Fetch as part of a series on popular Instagram brands. Alex wears a white top and jeans, midi dresses in black and white, and a couple of crochet dresses.
Influencers looking to partner with a fashion-forward yet affordable clothing brand should consider working with That’s So Fetch. To complete an application for the brand’s influencer program, head to their official website.