Stories By Nii A. Ahene
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Technology
YouTube Veteran, Award-Winning Producer Launch ‘Further Adventures’ Studio To Bridge Digital Creators, Indie Filmmakers
June 20, 2025Image: BenStillman (left) & Steven Beckman (right) in New YorkCredit: Lalo Torres Steven Beckman, former YouTube...
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Platform
Meta Unveils New AI Ad Tools At Cannes, Boosts Creative Automation While Investing $15B In Scale AI
June 19, 2025Meta unveiled new AI advertising tools at Cannes Lions 2025 in light of a $14-15 billion...
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Commentary
Forbes Top 50 Creator Earnings Exceeds $850 Million In 2025
June 17, 2025The top 50 social media creators earned a combined $853 million between April 2024 and April...
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Influencer
From Fan To Featured Creator: Samantha Eve’s VidCon Moment
June 16, 2025When Samantha Eve posted a TikTok video comparing cheating boyfriends to math tests in 2019, she...
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Brand
Google To Cut Ties With Scale AI Following Meta Investment
June 16, 2025Google, Scale AI's largest customer, plans to terminate its relationship with the data-labeling startup following Meta's...
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Commentary
Famesters Report: Influencer Marketing Emerges As Key Driver For Mobile App Growth In 2025
June 12, 2025Influencer marketing has emerged as a central strategy for mobile developers amid shifts in how users...
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Platform
YouTube’s Economic Footprint Reaches $55 Billion In U.S. GDP Contribution
June 11, 2025YouTube’s creative ecosystem contributed over $55 billion to the U.S. GDP and supported more than 490,000...
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Platform
Finnish Livestreaming Platform Noice Announces Shutdown After Six Years, $26 Million Raised
June 10, 2025Finnish games livestreaming platform Noice is shutting down operations six years after its founding, with CEO...
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Platform
TikTok Hits 30M Monthly UK Users As Platform Announces £140M Investment, 500 New Jobs
June 10, 2025TikTok announced it now has more than 30 million users across the UK each month, making...
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Platform
Meta Eyes $10+ Billion Investment In AI Data Company Scale AI
June 9, 2025Meta is in talks to make a multibillion-dollar investment into artificial intelligence startup Scale AI, with...
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Commentary
Podcast Advertising Sees Surge In YouTube Video Content As Performance Metrics Stabilize, Report Shows
June 9, 2025Podcast advertising campaigns increasingly incorporate YouTube video components, with 64% of simulcast content now consumed on...
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Platform
RedNote Valuation Jumps To $26 Billion As Chinese Platform Gains Momentum With U.S. Investors
June 6, 2025RedNote’s valuation has surged to $26 billion in recent market transactions, up from its previously reported...
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Agency
Launchd Acquires Influencer Agency Huume from IZEA
June 5, 2025Launchd, a company enabling brand partnerships, has acquired influencer talent management agency Huume from IZEA in...
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Commentary
Sprout Social Report: Gen Z Prefers Social Platforms For Search, Driving New Shopping Behaviors
June 3, 2025Social media has surpassed traditional search engines as the primary information source for Gen Z, according...
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Platform
Twitch Unveils New Mobile-Focused Features, Monetization Options
June 2, 2025Twitch announced major product updates at its tenth anniversary TwitchCon in Rotterdam amid shifts in the...
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Agency
Podcast Strategy Meets Digital Marketing: Inside Moburst’s Acquisition Of Kitcaster
June 2, 2025Moburst’s April acquisition of Kitcaster—its second acquisition in five months—aims to expand the company’s service offerings...
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Commentary
The CGA Rider Explained: The Standardized Protection Document For The Creator Economy
May 30, 2025After 18 months of development and industry consultation, the Creators Guild of America (CGA) released the...
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Technology
FLORA Raises $6.5 Million To Build AI-Native Creative Production Platform
May 29, 2025FLORA announced a $6.5 million seed round led by Mike Volpi at Hanabi Capital. The investment...
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Influencer
Steven Bartlett Takes Co-Ownership Of Creator Platform Stan As Company Hits $30M In Revenue
May 28, 2025Steven Bartlett, an entrepreneur and host of the "The Diary of a CEO" podcast, has joined...
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Platform
Meta Reorganizes AI Teams To Accelerate Product Development As AI Race Heats Up
May 28, 2025Meta is restructuring its artificial intelligence teams to expedite product development amid intensifying competition with rivals...
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Platform
YouTube CEO: ‘India’s Creator Economy Will Have Global Implications’
May 27, 2025India's creator economy is on track to generate over $100 billion in revenue by 2030, with...
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Commentary
Over 80% Of Content Creators Now Use AI Tools, With Multimodal Approaches Dominating, Research Shows
May 27, 2025A new report released by Wondercraft and supported by VEED, Luma AI, and ElevenLabs reveals that...
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Commentary
Creator Ventures Raises $45 Million Fund II To Back Consumer Internet Startups
May 26, 2025Sasha Kaletsky & Caspar Lee (Source: Creator Ventures) Creator Ventures announced the closing of a $45...

