YouTube creators Alan and Alex Stokes, known as the “Stokes Twins,” have signed a deal bringing an archive of their YouTube content to Netflix starting July 18, per The Hollywood Reporter. The brothers, who have more than 140 million subscribers on YouTube, are also developing a long-form series for the streamer slated to premiere in 2027, though details on that project have not been disclosed.

The content agreement is non-exclusive and the Stokes Twins’ videos will remain on YouTube. The brothers also maintain a following of millions across TikTok, Instagram, and other platforms.

“When we were kids, we didn’t always know how to fit in,” the brothers said in a statement. “There were moments where we didn’t have a home, and when we first came to America, we didn’t even know how to speak the language. A camera became the way we connected with people before we fully had the words. We made videos to make other kids laugh, and somehow that turned into a community of hundreds of millions of people around the world. To now bring that journey to Netflix is bigger than a show for us. It feels like a full-circle moment.”

The deal extends a run of Netflix creator signings that has accelerated in recent months. The streamer struck a similar arrangement with 16-year-old creator Salish Matter and her father, Jordan Matter, in February, bringing the pair’s YouTube archive to the platform alongside new scripted, unscripted, and animated projects, in what Netflix called its most expansive creator deal to date. In May, Netflix and Spotify jointly signed Jay Shetty’s “On Purpose” podcast to a roughly $100 million video distribution agreement, after which the show’s video episodes stopped posting to YouTube entirely. Netflix has also signed deals with Ms. Rachel, Mark Rober, and The Sidemen, and this week announced a short-form video agreement with several publishers, including Penske Media, The Hollywood Reporter’s parent company.

Unlike the Shetty deal, which pulled video episodes off YouTube, and the Matter deal, which paired the archive licensing with new original productions, the Stokes Twins’ arrangement keeps their existing content live on YouTube while Netflix hosts the same library alongside a separate long-form show still in development. 

Netflix co-CEO Ted Sarandos has previously described YouTube as a “farm league” where the streamer can watch talent develop before signing them, a framing that fits a pattern now spanning podcasters, family vloggers, and comedy creators alike.

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