Commentary

Influencer to Host Two-Day London Event as Social Commerce Grows Four Times Faster Than E-Commerce

Creator marketing agency Influencer will host Shop Social, a two-day event in London’s Soho on June...

Commentary

Social Commerce Growing 4x Faster Than E-Commerce as Creator Partnerships Drive Revenue, Report Finds

Creator-powered social commerce is growing at four times the rate of traditional e-commerce, with global social...

Brand

Rhino USA Is Building a Texas Content Campus to Scale TikTok Shop Creator, Live Commerce Strategy

Rhino USA, a truck and towing gear brand, is developing a 182-acre property in Central Texas...

Commentary

Top 10 Products Sold on TikTok Shop in May 2026

Five products exit TikTok Shop’s May 2026 products top 10 as five new entries debut, medicube...

Commentary

Top 10 Independent Creator Sales on TikTok Shop in May 2026

May 2026’s independent creator rankings on TikTok Shop arrive with a new #1, two first–time entries...

Platform

TikTok Shop Is Launching in the Netherlands, Opening In-App Commerce to Dutch Brands, Creators

TikTok Shop will go live in the Netherlands on June 15, 2026, giving Dutch users the...

Platform

TikTok Shop Expands to Austria, Belgium, the Netherlands, and Poland

TikTok Shop will launch in Austria, Belgium, the Netherlands, and Poland on June 15, extending its...

Commentary

From Solo Hosts to Variety Shows: 16 Creator Economy Experts on Where Live Commerce Goes Next

TikTok Shop’s U.S. live-selling format has largely centered on long streams built around solo hosts, repeated...

Platform

TikTok Shop Ireland Opens to All Businesses

TikTok Shop Ireland has opened its platform to all Irish businesses, ending an invite-only model that...

Agency

The Internal Politics of TikTok Shop: Why Brands Resist a Channel Already Outperforming E-Commerce Teams

Many brands still treat TikTok Shop as a pilot program. Itai Winter thinks that approach is...

Platform

TikTok Shop Small Business Sales Jump 66% as Platform Reshapes Product Discovery

U.S. small businesses on TikTok Shop increased sales by 66% in 2025 compared to the prior...

Strategy

Why TikTok Shop Is Exposing the Brand Fundamentals Amazon Could Hide

Should a brand launch on TikTok Shop or Amazon, or both? A year ago, that question...

Platform

TikTok Shop Philippines Honors Top Creators at 2026 Creator Awards as Active Creator Base Doubles

TikTok Shop Philippines hosted its 2026 Creator Awards, recognizing standout creators, brand partners, and agencies as...

Agency

Why Brands Keep Losing on TikTok Shop: Z Media’s Case Against the Macro Influencer

What does it cost to wait another year on TikTok Shop? According to Remy Beaumont, founder...

Agency

Social First, Commerce Second: Chad Hetherington’s Bet That TikTok Shop Is This Decade’s Amazon 

Commerce channels rarely look inevitable at first. Amazon’s marketplace model spent years moving from one online...

Commentary

AI Search Visibility Index: TikTok Shop Agencies, May 2026

TikTok Shop agencies are increasingly being discovered through AI search, with visibility concentrated among the top-ranked...

Commentary

How Social Commerce Summit Aims to End the Silo Problem That Has Cost Brands Real Money

Social commerce does not have a neutral room. Major gatherings in the space are sponsored by...

Commentary

10 Independent Creators Who Drove the Most TikTok Shop Sales in April 2026

April’s independent creator rankings delivered a full reshuffling. @trending_ttok reclaimed the top position it last held...

Commentary

Top 10 Highest Revenue TikTok Shops in April 2026

April’s top ten tells two stories at once: medicube US Store reaches its highest revenue total...

Commentary

10 Best-Selling Products on TikTok Shop in April 2026

Shark held two spots, a new skincare launch claimed No. 1 in its debut month, and...

Agency

Dove Awards Seven-Figure Micro-Influencer Brief to PrettyGreen

Unilever’s Dove division has appointed London-based creative communications agency PrettyGreen to lead its micro-influencer marketing, content...

Tech

YFCon Is Turning TikTok Commerce Into a Contact Sport

Most collaborations between brands and creators in the TikTok Shop ecosystem still begin with a cold...

Platform

TikTok Shop to Host Annual Seller Day Summit With Commerce Strategy Sessions, 2026 Campaign Roadmap

TikTok Shop will host its annual Seller Day Summit on April 15, a virtual event designed...

Strategy

SAMY & L’Oréal Launched TikTok Shop in Spain Together: Here’s What the First Year Taught Them

When TikTok Shop launched in Spain in late 2024, most beauty brands were still debating whether...

Platform

TikTok Shop Partners With Singapore Retail Groups to Build Social Commerce Workforce

TikTok Shop has signed a Memorandum of Understanding (MOU) with the Singapore Retailers Association (SRA) and...