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Nearly Half of Brands Have Mispriced Creator Deals, Survey Finds
July 31, 2026Forty-five percent of brands have mispriced a creator partnership, paying either more or less than fair...
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Christian Dior Opposes Influencer-Founded Brand Sincerely Jules Over Beauty Trademark
July 31, 2026Christian Dior has filed an opposition with the U.S. Trademark Trial and Appeal Board (TTAB) against...
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Joe Rogan Tops Forbes’ 2026 Ranking of Highest-Paid Podcasters at $82M
July 31, 2026Joe Rogan is Forbes’ highest-paid podcaster of 2026, earning an estimated $82 million over the past...
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California Lawmakers Introduce Bill Requiring Influencers to Disclose Paid Political Posts
July 30, 2026Sen. Adam Schiff (D-Calif.) has introduced legislation that would require social media influencers to post a...
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European Association of Communications Agencies Launches Pan-European Council to Standardize Influencer Marketing Rules
July 30, 2026The European Association of Communications Agencies (EACA) is rolling out a three-part program aimed at tightening...
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New York Sets January 2027 Deadline for Kids Act Social Media Age Verification
July 29, 2026New York Attorney General Letitia James released final rules on July 28 implementing the SAFE for...
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Qatar Airways Outperformed Higher-Volume Travel Brands on Instagram by Prioritizing Engagement Over Content Output
July 29, 2026Qatar Airways generated more earned media value (EMV) on Instagram than several travel brands producing multiple...
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YouTube Views Are Rising, But Watch Time and Ad Revenue Are Falling, Study Finds
July 29, 2026YouTube channels are pulling in considerably more views than a year ago, but the audience is...
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Holiday Creator Content Volume Surged in 2025, But Only Top Brands Converted It Into Attention, Data Shows
July 28, 2026Creator content aimed at the 2025 holiday season grew faster than any previous year on record,...
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The Content B2B Companies Already Have Won’t Earn Them an AI Citation
July 28, 2026Many B2B companies have more owned content than they know what to do with. Almost none...
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Creator Economy Job Radar – July 28, 2026 – Intuit, Simon Property Group, WME, and More
July 28, 2026Creator Economy and Influencer Marketing hiring for the final week of July extends into real estate,...
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Creator Economy Event Calendar – July 27, 2026 – Affiliate Summit East, Creator Economy Live East, Gamescom, and More
July 27, 2026This week’s Creator Economy calendar spans July 27 through August 30, 2026, covering eight events across...
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Triton Digital’s June Podcast Ranker Keeps iHeart Audience Network on Top, Pushes ‘My Favorite Murder’ Into the Top Three
July 27, 2026Triton Digital has released its U.S. Podcast Ranker for June 2026, showing iHeart Audience Network holding...
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The Hottest New Degree on Campus This Fall? A Bachelor’s in Content Creation
July 26, 2026Arizona State University will enroll its first Content Creation majors this fall. The bachelor’s degree, housed...
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Creator Strategy for the Back Half of 2026: 50 Experts on the One Change Brands Should Make
July 24, 2026The first half of 2026 reset the ground rules for creator marketing. TikTok’s U.S. ownership dispute...
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Critics Choice Association Launches Inaugural Awards for Digital Creators
July 24, 2026The Critics Choice Association (CCA) has announced the inaugural Critics Choice Creator Awards, extending its critics-driven...
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Study of 1,500+ Paid Deliverables Finds Mid-Tier Influencers Are the Least Efficient Buy
July 24, 2026Creators with 50,000 to 250,000 followers post the worst cost per view and the worst cost...
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IAB Global Network Launches Creator Week Spanning 17 Markets
July 24, 2026The IAB Global Network announced the launch of IAB Global Creator Week, an initiative uniting 17...
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The 10 Fastest-Growing Australian Instagram Accounts of June 2026
July 23, 2026Josh Heuston topped Australian Instagram growth in June 2026, with his Prime Video series “Off Campus”...
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Sports Creator Growth on YouTube Shows Subscriber Count Alone Isn’t Enough, Report Finds
July 23, 2026Brand marketers evaluating YouTube sports creators by subscriber count alone are missing a fuller picture of...
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Follower Count Doesn’t Set B2B Influencer Prices, Report Finds
July 23, 2026Follower count is a weak predictor of what a B2B influencer charges, according to a pricing...
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Syracuse University Taps Former IZEA President Ryan Schram to Lead Creator Economy Center
July 23, 2026Syracuse University has named Ryan Schram, a 13-year veteran of the Influencer Marketing company IZEA, as...
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Creator Content Now Claims 26% of Daily TV & Video Viewing Time, Report Finds
July 23, 2026Original “creator” content now accounts for 26% of all daily TV and video viewing time, or...
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77% of Video Podcasts Show No Brand Sponsorship Activity, Report Finds
July 23, 2026A new report from MillionPodcasts finds that 77.1% of active English-language video podcasts carry no detectable...
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France Becomes First EU Country to Ban Social Media for U-15s
July 22, 2026France’s parliament adopted legislation on July 21 banning social media access for children under 15, becoming...
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