Stories By Dragomir Stojkov
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Influencer
Gordon Ramsay Credits Influencers As More Powerful Than Traditional Critics In London Restaurant Launch Strategy
February 25, 2026Gordon Ramsay’s public endorsement of Influencer Marketing over traditional press comes as Fox Entertainment launches a...
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Platform
Twitch Introduces Separate Streaming And Chatting Suspensions Under New Enforcement Framework
February 24, 2026Twitch is replacing its all-or-nothing suspension system with a targeted enforcement framework that ties restrictions to...
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Agency
QYOU Media Earns TikTok Agency Partner Badge, Expanding Creator Marketing Capabilities
February 24, 2026QYOU Media has received official TikTok Agency Partner status, granting the creator marketing company access to...
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Platform
Substack Doubles Down On Canada, Hiring Digital Media Veteran Mark Swierszcz To Expand Subscription-Led Publishing
February 23, 2026Substack is doubling down on Canada as part of its global push to strengthen subscription-led media....
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Platform
TikTok Pauses Plan To End Independent Shipping For U.S. Shop Sellers
February 23, 2026TikTok has paused a plan to phase out seller-fulfilled shipping for U.S. TikTok Shop merchants, according...
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Commentary
TikTok Advertising Delivers Delayed Returns For Brands, Research Finds
February 23, 2026Consumer mobile app brands allocate the largest share of social budgets to the platform, while DTC...
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Tech
Brand Marketers Can’t See Where Their Influencer Budgets Go. And They’re Running Out Of Patience
February 20, 2026A new ANA study finds that a majority of marketers lack full visibility into how Influencer...
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Tech
Manychat Earns WhatsApp Technical Certification From Meta
February 19, 2026Manychat has earned WhatsApp Technical Certification from Meta, the company announced on LinkedIn. The designation marks...
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Commentary
Live Streaming Viewership Hits Four-Year High As Kick Surges And Twitch Loses Ground
February 18, 2026Stream Hatchet’s 2025 annual report shows over 36 billion hours watched across platforms, with platform fragmentation...
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Commentary
Where Live Streaming Advertising Is Heading: 3 Findings Brand Marketers Need To Know
February 18, 2026Stream Hatchet‘s “2025 Live Streaming Trends Report,” which covers 36.4 billion hours watched across all major...
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Influencer
Pro Shop Partners With Influencer Paige Spiranac To Expand Golf Media, Consumer Products
February 18, 2026Pro Shop, a golf media and commerce company, has formed a long-term joint venture with golf...
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Tech
Long-Tail Creator Supply Meets Retention-Driven Platforms, Report Finds
February 17, 2026The Creator Economy remains structurally dominated by smaller creators, even as major social platforms increasingly prioritize...
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Tech
Moburst Launches AI Unit, Hires Crystal Ball Founder Fernando Ideses As Product Lead
February 17, 2026Moburst announced the launch of Growth Labs, an AI unit focused on building and scaling AI-powered...
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Brand
Moose Toys Launches Mark Rober And Salish Matter Toy Lines
February 16, 2026Moose Toys announces two separate creator partnerships to expand its portfolio of influencer-led products, signing deals...
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Commentary
UK Creator Marketing Expansion Fails To Lift Attention In 2025, Report Finds
February 13, 2026Brands across UK consumer sectors expanded creator marketing activity in 2025, but increased scale did not...
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Commentary
YouTube Growth Signals Stronger Long-Term Artist Performance, Music Industry Data Shows
February 13, 2026YouTube may be an early indicator of sustainable artist growth, according to new research analyzing streaming...
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Technology
From Platform Monetization To Inbox Reality: Why Austin Chen Is Rebuilding The Deal Layer Of The Creator Economy
February 12, 2026After more than a decade building creator monetization and discovery tools inside some of the world’s...
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Commentary
BNP Paribas Announces Specialized Banking Team For Europe’s €135B Creator Economy
February 12, 2026BNP Paribas has deployed dedicated advisors in its Paris region branch to serve content creators as...
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Influencer
CTV Platform Play.Works Adds Legal Creator ‘Law By Mike’ To Network
February 12, 2026Play.Works announced the addition of “Law By Mike” to its Connected TV network, bringing the legal...
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Brand
NBA To Embed 200+ Creators Across All-Star Weekend Events
February 11, 2026The National Basketball Association (NBA) has announced that more than 200 global creators will participate in...
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Platform
YouTube Partner Program To Launch In Armenia This Spring
February 11, 2026YouTube announced the launch of its Partner Program in Armenia this spring. The expansion adds Armenia...
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Commentary
Voxtopica Launches First Amendment Educational Podcast With Washington University
February 11, 2026Podcast agency Voxtopica has announced the launch of “Amended! Liberty’s Guide to the First Amendment,” an...
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Influencer
Influencer Andrea Carmona Is Learning To Let Her Life Lead The Content
February 10, 2026Long before content creation became a viable career path, Andrea Carmona approached social media with intent,...
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Talent Collectives
From Advocacy To Agency: How Gallaher Group Supports Impact-Driven Creators And Brands
February 10, 2026Influence in the creator economy is often discussed in terms of reach and visibility, but for...
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Tech
Miami Startup Mavn Streamlines Influencer Vetting For South Beach Wine & Food Festival
February 10, 2026Miami-based influencer marketing platform Mavn has partnered with the Food Network South Beach Wine & Food...
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