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Edit Like A Pro Best Video Editing Software For Influencer Content


Edit Like A Pro: Best Video Editing Software For Influencer Content

Content in video format has become a driving force for any business or artist who wants to leave a lasting impression on their audience.

Stunning CGI and VFX have become essential elements of videography to attract the masses.

And modern viewers know how to distinguish the right content from that which lacks finesse.

It has therefore become essential for video content creators to equip themselves with the most advanced software tools. 

With good video editing software and tools like screen effects and motion graphics, you can incorporate your own distinctive elements to add excitement and engagement to your videos.

Below are the 10 best video editing programs that dominate the video editing market, recommended by professional creators.

10 Best Video Editing Software

Adobe Premiere Pro

Premiere Pro is one of the best video editing software for amateurs, professionals, and influencers.

The software makes creating content for social media, long YouTube movies, and even business videos easy. 

It offers many features and color tools, a reliable stabilization tool, an impressive response time, and almost everything a social media influencer could want. 

The interface is simple and customizable, making it easy to use, especially for beginners. And the software is compatible with both Windows and iOS devices.

Adobe Premiere Pro | Video Editing and Production Software
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10/01/2023 06:03 am GMT

Davinci Resolve

Davinci Resolve is an excellent software for professional video editing.

Large parts of some successful Hollywood productions like Avatar, Dune, and Snakes on a Plane were created with Davinci Resolve.

Resolve offers a clean, well-designed interface and comes equipped with a variety of editing tools for fine control.

Some of the best features include color correction, audio editing, and effects management.

Although the software is a bit more challenging compared to Premiere Pro, it is much more customizable and can handle large files.

Blackmagic Design DaVinci Resolve Studio (Activation Card)
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10/01/2023 06:03 am GMT

Final Cut Pro

Final Cut Pro is the ultimate video-editing software for all Apple users looking for a smooth and enjoyable editing experience. 

It is one of the most reliable software for experts and beginners. 

With a modern user interface, a trackless timeline, and a fantastic selection of tools for all video editors, Final Cut Pro offers excellent flexibility.

Because of its non-linear, non-destructive editing format, the source file is not altered in any way.

There are many patented features of the software, like the Object Tracker and multi-cam editing. 

Also, the software enables advanced color grading tools that work well even with different video resolution types. Apple claims that with these tools you can color every pixel to perfection. 

To learn more about the software, cost, features, and other details, click here.


iMovie is an excellent choice for newcomers and Apple users. It has a user-friendly interface and a variety of video editing tools.

Apple customers can use iMovie for free, but those who do not have access to any Apple products have to pay a marginal fee.

The software has many tools and sophisticated techniques, such as picture-in-picture and chroma keying. 

The Ken Burns effect, named after American documentary filmmaker Ken Burns lets you pan and zoom while enhancing videos and still-moving images. 

Additionally, the software offers elegant themes and unique and customizable movie templates.

You can find more information about the software specifications here.


Filmora is an inexpensive video editing software compared to other programs. It is one of the best software for beginners, which offers a wide range of effects and templates.

It offers a user-friendly interface regularly updated with new features for seamless editing.

Filmora offers many features and capabilities, including color matching, motion tracking, and audio synchronization. 

However, the software is mainly appreciated for its large base of royalty-free music and recently launched innovative cut-out feature.  

The software can be used on both Windows and Mac OS.

For other details, click here


Pinnacle is one of the most popular video editing programs most influencers and experts use. 

Pinnacle is known for its lightning-fast rendering and outstanding performance.

The software has excellent audio tools and a mask motion tracking system which is a beautiful alternative for multi-cam and keyframing that allows you to increase or decrease an effect smoothly over time.

Pinnacle also supports the 4K XAVC-S format and has some powerful 3D editing features.

Recent add-ons like the video (format) converters and screen recording feature have greatly increased the utility of the software.  

Upgrading to the latest version (Pinnacle 26) is not expensive either. 

Pinnacle Studio 26 Ultimate
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10/01/2023 06:08 am GMT


HitFilm is a feature-rich, easy-to-use video editing software for YouTubers, content creators, and anyone who wants to go beyond the basics of video editing.

The software is advertised as a powerful VFX creator. Basics like cutting videos, adjusting audio levels, and creating smooth transitions between shots work seamlessly. 

The software works very fast, and you will not notice any lags even while editing heavy video files. The service provider promises 2x rendering speed and 8x playback speed. 

It comes with various post-processing and production tools, so you don’t need to install additional plugins. 

VEGAS Movie Studio 14 Suite
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VSDC Video Editor

VSDC is a good tool for beginners and aspiring influencers. We do not recommend the software for professional videographers.  

The software is compatible with a wide range of audio and video formats. 

The relatively low configuration required for VSDC to work makes it even more enticing.

VSDC lets you quickly combine and overlap video clips, objects, and photos. With VSDC, there is no maximum video duration.

It offers a wide range of effects, whether audio, video, or text.

The free version of the software has limited features, but the Pro version lets you edit larger files with advanced animations and effects.

For other details, click here


Lightworks is a fantastic, affordable option for professional video editing without breaking the budget.

Microsoft, Mac, and Linux devices can safely rely on its easy-to-use interface.

The software has an extensive collection of tools, including options for video stabilization, color correction, and audio gains. 

Moreover, the software offers various effects, titles, and transitions.

The application supports almost all video formats, including AVI, MPEG2, MPEG4, and QuickTime.

For price and download options, click here

PowerDirector 365

PowerDirector 365 includes over 100 options for editing audio and video, making it an easy-to-use application for excellent editing. 

It has a simple User Interface and supports windows and mac devices. Also, the software supports almost all widely used audio and video formats.

You can create visually stunning slideshows, 3D animation titles, trivia topics, and subtitles in minutes.

Moreover, the software renders and exports even heavy files at lightning speed. 

Final thoughts

With the increase in video content and marketing, video editing software has become indispensable for all types of businesses.

Although videos dominate the social media landscape, more and more businesses use them for in-house content creation to boost their sales. 

All the above-reviewed software programs are great choices for both professionals and beginners.

We recommend a mix and match of the above-reviewed tools for a better and unique video editing experience.For other video editing applications and technologies, visit our resources here.

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David Adler is an entrepreneur and freelance blog post writer who enjoys writing about business, entrepreneurship, travel and the influencer marketing space.

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