Brand

CASETiFY Taps Model & Influencer Antonela Roccuzzo For New Accessory Collection

Published on September 2, 2025

Phone case and electronic accessory manufacturer CASETiFY announced its second collaboration with model, influencer, and wife of Lionel Messi, Antonela Roccuzzo, debuting a new line of tech accessories that reflects her Argentinian roots and Miami lifestyle. The “A World of You” collection is available online and in CASETiFY retail studios globally.

“This second collection was born from a very personal place,” Roccuzzo told WWD. “Every detail of this collection tells a story – from my Argentinian roots to the new chapter of my life living in Miami.”

For this collection, Roccuzzo partnered with Buenos Aires-based designer Eugen, emphasizing her commitment to “spotlight talent from my country.” The collaboration features distinctive motifs including teacup rose patterns, soft blue colorways, and prints named “Bloom and Glow,” “Sunset State of Mind,” and “Sea Shells of Mar de Sueños.”

Additional designs reference Roccuzzo’s gym aesthetic with “Lifted Hearts” cases and “Shine Mode On” styles. Miami and New York City themes appear through soft pastels and a boarding pass print.

The collection extends beyond phone cases to include earbuds cases and pouches, laptop sleeves and cases, tablet cases, wallets and cardholders, ring holders and grip stands, watchbands, magnetic wireless chargers, and power banks.

Products are priced between $32 and $92.

Motherhood and Female Empowerment

Roccuzzo, who has three children with husband Messi, also incorporated themes of motherhood and female resilience in the collection.

“I know how it feels to have many roles to play every day,” she said. “This collection was designed with that idea in mind – that you can be grounded, graceful, and still keep moving toward your dreams, no matter how many hats you wear.”

The collection’s name, “A World of You,” reflects its personal nature and empowerment theme. Roccuzzo stated that she wants users to “feel empowered to tell their own story” and for “every woman who picks up a piece to feel seen, inspired and reminded that she can do anything she sets her mind to.”