For centuries, books have universally played a significant role in our learning and development. Not only does reading exercise the brain, but it also increases our knowledge and changes our perspective on certain topics. Therefore, books are one of the best ways to learn more about a certain subject.
If you’re a content creator looking to improve your social media marketing skills, there are plenty of books out there that may help and inspire you. We’ve rounded up 5 of the best books made for content creators to help you work more efficiently and grow your online presence.
Best Books for Content Creators
Brendan Kane is a well-known figure in the social media marketing and entrepreneurship space, and he has helped brands and celebrities build and grow their social media accounts with strategic content.
Kane’s goal in this book is to educate creators on how they can grow a large, loyal following, how to create better content, and how to create a better social media brand as a whole. One of the best things about this book is that it tells you how to do all of this from scratch, so you don’t have to have a huge following established to start.
Throughout the book, there are also features from other social media marketing experts including Chris Barton (co-founder of Shazam), Julius Dein (magician and internet personality, Mike Jurkovac (Emmy-Award winner), and more.
Buy One Million Followers by Brendan Kane on Amazon here.
A pioneer in the digital marketing space, Ann Handley is a Wall Street Journal best-selling author and content marketing expert. Through her work, Handley’s goal is to help businesses and individuals break out of mediocre marketing strategies and start to see real-time results.
This book talks about how in the new age of social media marketing, digital communication has become more important than ever. She encourages anybody can be a writer as long as they have the right tools and marketing knowledge.
Throughout the book, Handley gives advice and guidance on how to improve your digital communication skills when it comes to content creation. She lets us in on her personal strategies and approaches that have proven to be successful, and she details exactly how you can do the same thing.
Buy Everybody Writes by Ann Handley on Amazon here.
Melanie Deziel is a speaker, a coach, and the author of The Content Fuel Framework – A book that helps content creators produce more engaging content. If you’re a content creator who’s struggling with ideas for content or you feel like you’re stuck in a rut, this is the book for you.
With the pressure to produce unique, fresh content every day higher than ever, creators often get into writer’s block trying to come up with new ideas. In this book, Deziel talks a lot about the brainstorming process and how you can maximize your creativity in a productive way.
She sets up a clear and easy-to-understand system to help writers, influencers, and content creators never run out of valuable ideas. With Deziel’s content formula, creators have been able to put out better, more genuine content that engages viewers.
Buy The Content Fuel Framework by Melanie Deziel on Amazon here.
Writer and illustrator Austin Kleon wrote Show Your Work to teach content creators, influencers, and freelancers how to make their work and/or content findable. With so many creators and content out on the internet, it can be difficult to make your content stand out from the crowd.
This book is a bit of a continuation of his previous book, Steal Like an Artist, which spins a different perspective on finding inspiration from others’ work. In Show Your Work, Kleon goes on to say how as a creator, you should let others into your creative process for the sake of self-discovery.
One of the things Kleon strays away from in this book is the idea of self-promotion and networking. This book focuses on the more creative side of content creation, and how creators can produce genuine work that gets noticed.
Buy Show Your Work by Austin Kleon on Amazon here.
Brittany Hennessy is a creator and influencer who has had tons of success with her social media marketing strategy. She talks about how every influencer started out with 0 followers, and how strategies for growing your audience are constantly changing as we evolve.
If you’re struggling with establishing your personal brand, Hennessy goes into detail about how to easily do this. She also gives insight into how to build a loyal audience that engages with your content, how to monetize your content successfully, and how to work with your favorite companies.
Because of Hennessy’s background and experience, this book is especially aimed at content creators in the fashion and beauty space. However, creators in all genres can gain valuable insight to help them both manage and monetize their content efficiently.
Buy Influencer: Building Your Personal Brand in the Age of Social Media by Brittany Hennessy on Amazon here.