Latest News
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Influencer
Utah Couple Turns Family Life Into Viral Brand After Breaking From Mormon Roots
October 21, 2025Jake and Sean Taylor-Baumann (@daddiestothree & @realtorhubbies) transformed from conservative Mormon upbringings in Utah to social...
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Platform
TikTok Sweet Spot: New Study Shows 2-5 Weekly Posts Maximize Viewing Efficiency
October 21, 2025Social media management platform Buffer's analysis of 11.4 million TikTok posts reveals that posting two to...
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Commentary
Singapore Digital Landscape Reveals Key Shifts In Consumer Marketing Engagement
October 21, 2025Singapore's position as a global digital leader is creating distinctive patterns in consumer engagement across marketing...
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Platform
YouTube Shopping Ecosystem: New Report Reveals What Drives Consumer Purchases
October 21, 2025Shopping is no longer confined to malls or marketplaces – it now thrives in the same...
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Influencer
Streamer Emiru Assaulted At TwitchCon, Raising Safety Concerns
October 21, 2025Popular Twitch streamer Emiru, who has nearly two million followers, faced a reported assault during a...
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Commentary
GCC Influencer Market Jumps 75% As Lifestyle Creators Lead Growth
October 21, 2025The Gulf Cooperation Council (GCC) region now hosts 263,000 monetized social media influencers, representing a roughly...
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Agency
Inside IPG Health’s European Expansion: How Influencer ID Is Bringing Creator Marketing To Regulated Healthcare
October 20, 2025IPG Health is bringing its Influencer ID service to Europe, extending an end-to-end influencer marketing solution...
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Brand
New Balance Expands NIL Portfolio With Nine Women Athletes, Led by UCLA’s Sienna Betts
October 20, 2025New Balance announces Name, Image, and Likeness (NIL) deals with nine women athletes spanning basketball, soccer,...
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Platform
YouTube’s Creator Economy Contributes €7 Billion To EU GDP, Supports 200,000 Jobs
October 20, 2025YouTube's creative ecosystem added more than €7 billion to the European Union's GDP while supporting more...
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Platform
Intimacy In The Digital Age: Ji.hlava Festival Opens With OnlyFans Documentary ‘Virtual Girlfriends’
October 20, 2025The Ji.hlava International Documentary Film Festival selected "Virtual Girlfriends" by Czech director Barbora Chalupová as its...
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Technology
Sweet Influencers Promotes Liberty Bernal To President And COO, Bridging Franchise And Influencer Marketing Worlds
October 20, 2025Sweet Influencers, an AI-powered social media marketing platform, has promoted Liberty Bernal from director of business...
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Platform
TikTok Awards UK & Ireland 2025 Returns With Sky As Headline Partner
October 20, 2025TikTok announced the return of its TikTok Awards UK & Ireland for 2025 with Sky as...
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Influencer
MrBeast Files Trademark For “MrBeast Financial,” Eyes Crypto Exchange Services
October 20, 2025According to The Street Roundtable, Jimmy Donaldson – known professionally as MrBeast – filed a trademark...
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Influencer
How Actress & Creator Audrey Bradford Balances Hollywood Ambitions With A Growing Online Brand
October 17, 2025Audrey Bradford left her hometown of Albuquerque at 18 with nothing but determination and a risky...
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Talent Collectives
How Tarra Stubbins’ Take It Easy Group Turns Creative Chaos Into Structure
October 17, 2025When influencers become brands, many find themselves unprepared for what comes next: running an actual business....
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Agency
How GZ Publicity Helps Creators Keep Their True Voice In A Metrics-Driven Industry
October 17, 2025GZ Publicity, founded in 2018 and transitioning to full-time operations in 2025, specializes in providing public...
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Influencer
YouTuber Xyla Foxlin Shares Her Formula For Engineering Content That Stands Out
October 17, 2025Canoes, teardrop trailers, carbon-fiber rockets, Xyla Foxlin builds them all from scratch on YouTube. With an...
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Strategy
EA Launches ‘Battlefield’ Creator Program With Challenge-Based Rewards System
October 17, 2025Electronic Arts Inc. is expanding its creator economy strategy with the launch of a dedicated program...
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Commentary
Singapore Report: Video Outperforms All Ad Formats Throughout Marketing Funnel
October 17, 2025AnyMind Group’s "Singapore Digital Landscape 2025" report reveals that video formats consistently outperform all other media...
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Commentary
UNESCO Trains Iraqi Women To Combat Online Hate Through Digital Content
October 17, 2025UNESCO equipped 184 women content creators, journalists, and civil society leaders in Iraq with media literacy...
