Beauty and wellness products dominated TikTok Shop in February, with skincare, supplements, and dental care claiming the top four spots. Dr.Melaxin placed three products in the rankings, Shark brought household appliances back into the mix, and the bottom six positions clustered within $130k of each other, the tightest revenue band the list has seen in months.
Toplux ties the shapewear entry at $1.42m, closing the list with 104.76k units sold at $13.56, the lowest average price on the entire ranking. Its 19.5% growth rate and high unit volume point to broad, price-sensitive demand in the supplement category.
The first shapewear entry to appear in the top 10 across the months reviewed, YIANNA’s Fajas Colombianas posts 47.2% growth with 36.98k units sold at $38.43. Its appearance signals that apparel-adjacent categories are beginning to compete with beauty and wellness for top-10 placement.
8. [Dr.Melaxin Official] Cemenrete Calcium Multi ($1.51m)
The brand’s third product on the list rounds out a three-entry showing that no other brand matches in February. The supplement posts 6.8% growth with 80.3k units sold at $18.82, one of the lower average prices on the list.
Dr. Melaxin’s second entry in February generates $1.54m from 65.26k units sold at an average of $23.60 per unit. The 17.4% growth rate holds it steady in the mid-tier of the rankings.
6. Shark Matrix Plus 2-in-1 Robot Vacuum and Mop ($1.55m)
Shark places twice in the top 10, with its robot vacuum matching the Lift-Away on revenue at $1.55m. At an average unit price of $701.60 and just 2.2k units sold, it is both the most expensive product on the list and the one with the fewest transactions. Revenue growth: 80.5%.
The first non-beauty product in the top five marks a category shift from January’s cosmetics-heavy upper rankings. The Shark vacuum enters with $1.55m in revenue, though its -19.9% growth rate indicates the number reflects a slowdown rather than a surge. Only 8.51k units sold, averaging $182.07 per unit.
NeoCell holds steady near the top for the second consecutive month, slipping from second to fourth. Its 8.8% growth rate and 87.25k units sold at $28.09 reflect consistent, volume-driven demand in the collagen supplement category.
3. [Dr.Melaxin Official] Gifted Collagen Boost Set ($2.70m)
The January No. 1 drops two positions but posts a 58.1% growth rate, with 45.71k units sold at an average of $59.02. Its February revenue of $2.70m matches almost exactly what the medicube set earned in January, a signal of where the floor now sits for top-tier performers.
DRDENT rises from fourth to second, generating $3.00m on 199.29k units sold, the highest unit volume among the top five. At an average price of $15.08, it reaches a considerably broader buyer base than its co-leaders. Revenue growth: 62.7%.
1. [medicube] Affordable Glass Glow Skincare Set ($3.03m)
The medicube skincare set moves up from third place in January to claim the top spot, posting 39.3% revenue growth and selling 34.4k units at an average price of $88.20. It is the priciest of the month’s top four.
David Adler is an entrepreneur and freelance blog post writer who enjoys writing about business, entrepreneurship, travel and the influencer marketing space.
Beauty and wellness products dominated TikTok Shop in February, with skincare, supplements, and dental care claiming the top four spots. Dr.Melaxin placed three products in the rankings, Shark brought household appliances back into the mix, and the bottom six positions clustered within $130k of each other, the tightest revenue band the list has seen in months.
Here’s the full list:
10. Toplux Magnesium Complex 8 Essential Magnesium ($1.42m)
Toplux ties the shapewear entry at $1.42m, closing the list with 104.76k units sold at $13.56, the lowest average price on the entire ranking. Its 19.5% growth rate and high unit volume point to broad, price-sensitive demand in the supplement category.
9. Women’s YIANNA Fajas Colombianas Shapewear ($1.42m)
The first shapewear entry to appear in the top 10 across the months reviewed, YIANNA’s Fajas Colombianas posts 47.2% growth with 36.98k units sold at $38.43. Its appearance signals that apparel-adjacent categories are beginning to compete with beauty and wellness for top-10 placement.
8. [Dr.Melaxin Official] Cemenrete Calcium Multi ($1.51m)
The brand’s third product on the list rounds out a three-entry showing that no other brand matches in February. The supplement posts 6.8% growth with 80.3k units sold at $18.82, one of the lower average prices on the list.
7. [Dr.Melaxin Official] Peel Shot Keratin Care Kojic Acid Serum ($1.54m)
Dr. Melaxin’s second entry in February generates $1.54m from 65.26k units sold at an average of $23.60 per unit. The 17.4% growth rate holds it steady in the mid-tier of the rankings.
6. Shark Matrix Plus 2-in-1 Robot Vacuum and Mop ($1.55m)
Shark places twice in the top 10, with its robot vacuum matching the Lift-Away on revenue at $1.55m. At an average unit price of $701.60 and just 2.2k units sold, it is both the most expensive product on the list and the one with the fewest transactions. Revenue growth: 80.5%.
5. Shark Lift-Away Corded Upright Vacuum ($1.55m)
The first non-beauty product in the top five marks a category shift from January’s cosmetics-heavy upper rankings. The Shark vacuum enters with $1.55m in revenue, though its -19.9% growth rate indicates the number reflects a slowdown rather than a surge. Only 8.51k units sold, averaging $182.07 per unit.
4. NeoCell Collagen Bio-Peptides Powder 20oz ($2.45m)
NeoCell holds steady near the top for the second consecutive month, slipping from second to fourth. Its 8.8% growth rate and 87.25k units sold at $28.09 reflect consistent, volume-driven demand in the collagen supplement category.
3. [Dr.Melaxin Official] Gifted Collagen Boost Set ($2.70m)
The January No. 1 drops two positions but posts a 58.1% growth rate, with 45.71k units sold at an average of $59.02. Its February revenue of $2.70m matches almost exactly what the medicube set earned in January, a signal of where the floor now sits for top-tier performers.
2. DRDENT Purple Teeth Whitening Strips ($3.00m)
DRDENT rises from fourth to second, generating $3.00m on 199.29k units sold, the highest unit volume among the top five. At an average price of $15.08, it reaches a considerably broader buyer base than its co-leaders. Revenue growth: 62.7%.
1. [medicube] Affordable Glass Glow Skincare Set ($3.03m)
The medicube skincare set moves up from third place in January to claim the top spot, posting 39.3% revenue growth and selling 34.4k units at an average price of $88.20. It is the priciest of the month’s top four.
Data source: Kalodata