Stories By David Adler
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Talent Collectives
Creator-First Approach Makes All The Difference For Trend’s Growth
March 27, 2025Ted Raad’s wife Dede once turned down a brand deal worth more than his monthly corporate...
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Technology
Tokchart: A Human-Centered Platform Focused On Creator Analytics
March 27, 2025The enterprise analytics platforms dominating creator tools often take months to implement requested features. Tokchart founder...
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Platform
YouTube To Test New Ad Feature For To Strengthen Position In Podcast Market
March 26, 2025YouTube is preparing to test a feature that would allow host-read advertisements to be dynamically inserted...
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Talent Collectives
Talenture Agency: The Live Streaming Accelerator With A Creator-First Business Model
March 26, 2025Talenture Agency has built a creator management model that allows creators to keep 100% of their...
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Platform
Perplexity Proposes Open-Source TikTok Algorithm In Acquisition Bid
March 25, 2025Perplexity, the AI-powered answer engine startup founded in San Francisco in 2022, is proposing to acquire...
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Influencer
Darren “iShowSpeed” Watkins Announces IRL Live Stream Tour Across China, Mongolia, Hong Kong
March 24, 2025YouTuber Darren "iShowSpeed" Watkins announced plans for a multi-week streaming tour across multiple East Asian locations...
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Platform
TikTok Launches AMBER Alerts In The U.S.
March 21, 2025TikTok is expanding its AMBER Alert system in the United States after a successful Texas pilot...
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Technology
Focusing On Purpose And Quality: WavMaker Offers Different Approach To Creator Audio Needs
March 20, 2025Copyright claims against creators are increasing, and it’s not a healthy sign for the creative industry....
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Platform
YouTube For Android TV Makes Podcasts More Accessible With Dedicated Tab
March 20, 2025YouTube is expanding its podcast offerings on large-screen devices with a new dedicated "Podcasts" tab now...
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Platform
TikTok Likely To Be Sold Before April Deadline, Says U.S. VP Vance
March 19, 2025U.S. Vice President JD Vance expressed confidence that a high-level agreement for TikTok's sale will materialize...
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Technology
How Lickd Connects Creators With The Music They Need
March 18, 2025MrBeast wanted to use music from major artists in his videos. Fitness channels needed proper workout...
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Commentary
Digital Deception: How Trolls And Bots Shape Public Opinion
March 17, 2025A comprehensive literature review published in the European Scientific Journal reveals how trolls and bots manipulate...
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Brand
BBC Studios Eyes YouTube And Digital Content Expansion With Success Of ‘Bluey’
March 17, 2025BBC Studios is scaling up its digital content strategy for hit preschool series "Bluey," after the...
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Platform
Snapchat Platinum Unveils Advanced AI-Powered Video Filters
March 14, 2025Snap is rolling out exclusive AI video Lenses for subscribers of its premium Snapchat Platinum tier,...
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Commentary
Mom 2.0 Summit: Where Connections Create Career-Defining Opportunities
March 13, 2025Disney executives offering jobs. Netflix representatives scouting talent. Book deals signed over coffee. Mom 2.0 Summit...
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Technology
Beyond The Byline: Narcity Media’s Strategy For Empowering Local Creators In A Post-Publisher World
March 13, 2025Local media dies while independent creators thrive – Chuck Lapointe believes this scenario will become a...
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Influencer
Influencer Soccer Charity Event Sells Out Wembley, Generates £4.7M, 17M+ Views
March 11, 2025The Sidemen Charity Match at Wembley Stadium on Saturday, March 8, raised £4,733,004 (~$6.1 million) for...
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Platform
TikTok Ad Spend Expected To Surpass $30B Despite Legal Challenges
March 10, 2025TikTok is on track to generate $32 billion in global advertising revenue in 2024, representing a...
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Brand
SanDisk Released Creator Line Of Storage Products For Photographers, Creatives
March 7, 2025SanDisk recently introduced five new storage products targeting professional photographers and content creators, with offerings ranging...
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Influencer
Gianna Christine On Finding Success With High-Volume Content On Snapchat
March 7, 2025While many creators focus on highly produced and polished content, Gianna Christine has built a following...
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Brand
Brands Balancing Human Connection And AI As Technology Adoption Grows
March 6, 2025AI adoption is accelerating across the creator economy, with 91% of brands now incorporating artificial intelligence...
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Technology
Looking For Viral Influencers? Try Fohr’s New App That Touts ‘Creator Intelligence’
March 5, 2025Creator content performance has become increasingly unpredictable in recent years, with posts from the same account...
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Commentary
Poppi’s Super Bowl Influencer Outreach Offers Valuable Marketing Lessons, Experts Say
March 4, 2025A marketing campaign by prebiotic soda brand Poppi has ignited an unprecedented controversy after the company...
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Agency
Popular Pays Challenges Creator Marketing Conventions With Quality-First Approach
March 3, 2025While many influencer marketing platforms focus on the size of their creator networks, identifying creators who...
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