AnyMind Group, a business process as a service (BPaaS) company operating across marketing, e-commerce, and digital transformation, has launched AnyAI Video, a tool designed to help brands produce AI-generated video content at scale alongside existing creator-driven campaigns.

AnyAI Video builds on AnyMind Group’s existing AI and data platform, AnyAI. The tool generates content formats including product explainers, comparisons, reviews, step-by-step tutorials, and FAQ videos, drawing on platform insights and market intelligence to inform production. The company positions the tool as a complement to influencer-generated content rather than a replacement, with creator content continuing to serve awareness and trust-building functions while AI-generated content targets product education and conversion.

“Together with AnyLive, we’re looking to help brands maximize their overall AI generation and content strategies across multiple consumer touchpoints,” said Akinori Kubo, Managing Director of Global E-Commerce at AnyMind Group. “By combining these layers, brands can create a more consistent content strategy across awareness, consideration, and conversion, while driving more effective marketing outcomes.”

Source: AnyMind Group

Early Deployment

AnyMind Group cited a deployment with BONCEPT, a Korean skincare and cosmetics brand under TONYMOLY operating in Vietnam, as an early use case. Using a combination of creator content, AI-generated video, and livestreaming, BONCEPT produced an average of 50 content assets per month on TikTok. AI-generated videos contributed close to 10% of BONCEPT’s e-commerce gross merchandise value in Vietnam for the month, according to the company.

AnyAI Video integrates with other components of AnyMind Group’s social commerce infrastructure, including AnyTag for Influencer Marketing campaign management, AnyLive for AI-powered and human-led live commerce, and AnyAI Insights for converting social media and e-commerce data into marketing strategies.

The launch follows a series of AI-focused product releases from AnyMind Group that began with AnyLive in 2024 and continued with AnyAI OMO, a tool for measuring how online promotional activity affects offline retail sales.

In June 2026, the company separately announced the establishment of an AI research and development hub in Hangzhou, China.

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