Influencer

TikToker Khaby Lame Named Ambassador for Dakar 2026 Youth Olympic Games

Khaby Lame, the Italian-Senegalese content creator and TikTok’s most-followed account, has been named an official ambassador...

Talent Collectives

From Brand Deals To Equity: How Friends In Reality Rethinks Creator Management

Friends In Reality, a New York-based talent management company founded in 2024 by Devain Doolaramani, operates...

Brand

Nescafé Taps TikToker Zach King as First-Ever Global Brand Influencer

Image credit: Nestlé Nestlé’s Nescafé brand has announced a global partnership with digital creator Zach King,...

Brand

How TikToker Julia Huynh’s Viral Hoodie Hunt Led To A Collab With A Major Retailer

Gap Inc. has released a new hoodie design in collaboration with TikTok influencer Julia Huynh, marking...