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Social Publisher Pubity Group Lands First Streaming Deal With Fox’s Tubi

Pubity Group, the digital media and youth social publishing company, has struck its first streaming deal, bringing its food series “Try Each Other’s” to Tubi, Fox Corporation’s free streaming service.

It marks the first time Pubity original content will appear on mainstream CTV. The first season launched on Tubi on Saturday, November 7, and the second season is scheduled to follow immediately, with two new episodes each week. The series is available in all markets where Tubi currently operates.

“Try Each Other’s” features people of different generations, nationalities and demographics trying one another’s food around set themes, then reviewing and scoring it. Upcoming themes include “Boomers vs. Gen Z,” “U.S. vs. UK,” chefs, gym bros and Christmas meals.

Pubity launched the series on its Food channel in October 2025. Since then, according to the company, it has generated more than 120 million views across YouTube, Instagram and TikTok, including more than 37 million YouTube views and 3.8 million hours of watch time. It has built an audience of 315,000 followers and subscribers across those platforms. Episodes have featured celebrity talent including John Cena, Tom Holland, Zendaya and Mo Gilligan.

Pubity said the goal of the Tubi deal is to reach the streamer’s more than 110 million monthly active viewers.

“‘Try Each Other’s’ has become one of our most popular series and brings to life Pubity’s mission to create and distribute content that puts a smile on people’s faces,” said Iyrah Williams, co-founder and Chief Growth Officer of Pubity Group. “Together with Tubi, we can build on this early success and reach even more viewers in new ways. We are grateful Tubi is empowering creators to reach new audiences and elevate their businesses while maintaining their authenticity and creative control.”

Pubity Group runs more than 20 media brands that reach 170 million followers and generate 15 billion monthly views, according to the company.

Tubi, founded in 2014 and headquartered in San Francisco, offers nearly 400,000 movies and TV episodes, thousands of creator-led stories and 400 Tubi Originals. It is part of Tubi Media Group, a division of Fox Corporation.

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Dragomir is a Serbian freelance blog writer and translator. He is passionate about covering insightful stories and exploring topics such as influencer marketing, the creator economy, technology, business, and cyber fraud.

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