Technology

AvatarOS Raises $7 Million Seed Capital To Develop AI Influencer Technology

AvatarOS has closed a $7 million seed funding round led by M13 with participation from Andreessen...

Brand

The Marathon, Not The Sprint: Matador Network’s Podcast Reveals The True Timeline of Creator Success

Matador Network, a travel media company founded in 2006 with just $11,000, has survived where digital...

Technology

Slushy: A Fan Site For New Creators To Earn Without Followers

The creator economy, according to Slushy CEO and co-founder David Gross, operates on a split-platform model:...

Technology

Portal A: Ushering In A Creative Renaissance In Digital Content

The high influx of brand dollars into the creator economy poses a simple yet fundamental question:...

Influencer

Beauty, Business, And Burnout: Mirta Miler’s Raw Look At Creator Life

Mirta Miler’s life seemed set on a traditional business path until her years-long after-hours hobby of...

Technology

LTK Unveils New Video-First App To Enhance Local Creator Discoverability

Creator commerce platform LTK has announced a redesign of its consumer app, transitioning from a shopping-centric...

Talent Management

Meet Young Billboard: The Tech Strategist Converting Followers Into Revenue

Should millions of followers automatically translate to massive financial success? The reality is scores of mega-influencers...

Technology

Later, Snap Partnership Introduces Enhanced Creator Tools

Later, a social media management and influencer marketing software provider, has partnered with Snap to integrate...

Platform

Meta Backs Horizon Creators With $50M Fund, Enhanced Toolset

Meta has announced a new $50 million Creator Fund for developers building mobile and mixed reality...

Influencer

When Creators Lead: Raymond Cua’s Case For Creative Freedom

Most travel destinations want creators to hit tourist hotspots and iconic restaurants. However, not a few...

Agency

Tech Meets Community: Mavely And Later Unite To Transform Creator Commerce

Later’s recent acquisition of Mavely combines the latter’s creator commerce platform with the former’s leading brand...

Commentary

The Great Algorithm Revolt: How Creators Are Breaking Free From Platform Control

Creators are actively shifting away from algorithm-dependent platforms as they seek more direct control over their...

Brand

The Human Element In Data-Driven Marketing: Building Real Connections Beyond Metrics

Relationships between brands and creators with audiences nowadays are mostly discussed in terms of analytics, to...

Agency

Publicis Groupe Eyes Latin America Expansion With Upcoming BR Media Group Takeover

Publicis Groupe has entered into an agreement to acquire São Paulo-based BR Media Group to expand...

Brand

GTA Developer Explores Partnerships With Metaverse Creators To Transform Popular Game Into Creative Hub

Rockstar Games has engaged in discussions with leading creators from Roblox and Fortnite about potential collaborations...

Technology

Need Financial Infrastructure That Pays Creators In 24 Hours? Call Hydrant Pay

It goes without saying that the creator is a critical component of a brand’s marketing campaign....

Talent Collectives

Pioneering Political Creator Management: How Colossal Influence Is Turning Controversial Content Into Brand Success

In a world where brands run from controversy, Colossal Influence takes the other direction and embraces...

Talent Collectives

SliDE Consultancy: Championing Flexible  Creator Management

Creator talent management is facing a major challenge: traditional agencies lock creators into restrictive contracts, limiting...

Talent Collectives

The Business Of Content Creation: Lawyer Merlyne Jean-Louis On Why Creators Need To Think Like CEOs

“If you’re an influencer or content creator, you are a business owner. Thus, you have to...

Technology

Tech Startup Uscreen Raises $150M To Power Influencer-Branded Apps

Uscreen, a creator-focused technology platform founded in 2015, has secured $150 million in growth funding from...

Agency

Privy Reviews: The ‘Rotten Tomatoes’ For Creators

“Reviews are great for digital word of mouth,” explains Vanessa Franz, founder and CEO of Privy...

Influencer

Gabby Beckford On How Creators Should Build Their Businesses In A Maturing Creator Economy

For creatorpreneur and Packs Light founder Gabby Beckford, creators are not just content machines anymore; they...

Brand

Bucket List Publications: Empowering A New Family Travel Content Category

“The idea of traditional jobs has really kind of gone out the window,” says Lesley Carter,...

Commentary

The Rise Of Specialized Creator Economy Consulting: Why Experience Trumps Traditional Advisory

What qualities should a good creator economy consultant possess? According to Saeyoung Cho, founder of Moonshot...

Commentary

AiMCO To Host Inaugural Beauty Marketing Events With Leading Creators, Brands

The Australian Influencer Marketing Council (AiMCO) will host its first beauty influencer marketing events in February...