Agency

Modash Acquires Promoty In Global Expansion Push

Influencer marketing platform Modash has acquired Promoty, a creator relationship management (CRM) company, to strengthen its...

Platform

TikTok’s High-Stakes Outreach To Remain Operational 

TikTok launched a high-stakes outreach campaign to President Donald Trump following a brief service interruption and...

Platform

Meta Unveils ‘Edits’ Video Editing App As CapCut Exits U.S. Market

Meta has announced a new video editing app, “Edits,” aimed at filling the void left by...

Commentary

Traackr Highlights Top Fashion Influencers To Watch In 2025

Influencer marketing platform Traackr has revealed the top fashion influencers to watch this year in its...

Platform

U.S. Supreme Court Upholds TikTok Ban Law, But Platform Gets Reprieve

The U.S. Supreme Court unanimously upheld a law requiring Chinese ByteDance to sell TikTok’s U.S. operations...

Agency

Croatian Startup Hypefy Secures €1.75M For AI-Driven Influencer Marketing Automation

Zagreb-based Hypefy has secured €1.75 million (~$1.8M) in seed funding to expand its AI-driven influencer marketing...

Commentary

Study Says Many Americans Get Their News From TikTok 

About 17% of all U.S. adults say they regularly get their news from TikTok, a new...

Influencer

Alex Choi’s Raw L.A. Wildfire Footage Hits 673M Snapchat Views

Social media personality Alex Choi has captured the attention of millions by documenting the Pacific Palisades...

Platform

RedNote Welcomes ‘TikTok Refugees’ As U.S. Ban Nears

More than 500,000 American users have reportedly joined RedNote, according to Reuters. This as TikTok grapples...

Platform

Snap’s Creator-Driven Campaign Eyes TikTok Exodus Opportunities

Snap Inc. has launched a new creator-focused campaign across U.S. digital platforms. Dubbed “Find Your Favorites...

Commentary

Traackr Names 2024 Top Beauty And Fashion Creators

Traackr has released its 2024 beauty and fashion industry report, highlighting top creators across makeup, skincare,...

Platform

TikTok Assures U.S. Employees Jobs Are Secure Despite Possible Ban

TikTok assures its U.S. employees they will retain their jobs and benefits even if the Supreme...

Influencer

MrBeast Eyes TikTok Takeover, Claims Support From Billionaire Backers

YouTube creator Jimmy “MrBeast” Donaldson claims multiple billionaire investors have approached him about joining a potential...

Influencer

YouTube Sensation ‘Ms. Rachel’ Is Bringing Viral Edutainment Show To Netflix

Netflix partnered with educational content creator Rachel Accurso, known as Ms. Rachel, to bring her research-backed...

Platform

‘Pure Fiction’: TikTok Denies Viral Elon Musk Buyout Rumors

TikTok has dismissed rumors of Elon Musk acquiring the platform as baseless, labeling the claims “pure...

Commentary

Traackr Study Reveals Social Media’s Top 25 Beauty Brands In 2024

New research from Traackr unveils transformative trends in beauty brand influence on social media in 2024....

Agency

Former Google And HBO Max Strategist Joins Pixly To Expand Agency’s Consumer Brand And Influencer Practice

Pixly, a leading influencer marketing agency within the Acceleration Community of Companies, has appointed Kayla Fortin...

Platform

U.S. Apple App Store Sees Rise Of Alternative Chinese Social Platform, Amid Looming TikTok Ban

RedNote, a Chinese app known locally as Xiaohongshu, has risen to the top of the U.S....

Platform

Meta To End Majority Of Diversity And Inclusion Programs Amid Corporate, Legal Shifts

Meta announced through a memo that it is terminating a majority of its diversity, equity, and...

Platform

Top Creator And Content Trends Worth Knowing: YouTube Report

YouTube’s 2024 Global Culture & Trends Report reveals that creators are successfully adapting traditional television formats...

Brand

Nivea Sets A Guinness World Record With Influencer Marketing Initiative

Nivea India has set a new Guinness World Records title for the largest online video chain...

Technology

How Ramdam Uses AI to Improve Creator Ad Production

After shifting from consumer apps to address inefficiencies in creator marketing, Ramdam has secured €3 million...

Brand

“Unemployed & Afraid” Podcast Joins Australian House Of Common Network 

House of Common, an independent podcast network under Common Entertainment, announces the acquisition of “Unemployed &...

Technology

Video Editing App Captions Just Made Core Features Free As Rival CapCut Faces Uncertainty In U.S.

Captions, a video editing app backed by Kleiner Perkins, Sequoia Capital, and Andreessen Horowitz, is shifting...

Platform

Instagram Pulls Plug On Creator Ad Program Months After Global Expansion

Instagram confirms shutting down a program that allowed creators to earn revenue from advertisements placed between...