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TikTok Shop’s Top 10 Creators Made $20 Million In November
TikTok Shop’s top creators are pulling in serious money, and November’s numbers show some wild changes from last month. One creator nearly tripled their earnings, while several newcomers crashed the top 10 party.
Here’s who made bank in November 2025.
1. @dealswithty Crushed It With $4.87 Million
Ty topped the charts for the second month in a row, but this time the numbers went through the roof. October’s $1.67 million looks cute compared to November’s $4.87 million haul – that’s a 191% jump in just one month.
Even wilder? The follower count only went from 113,900 to 127,400. That’s a 12% increase in followers but nearly triple the revenue. Whatever Ty is selling, people are buying it.
2. @hannahbentley Made $1.94 Million, Less Than a Year After Joining
Hannah Bentley came out of nowhere to grab the second spot with $1.94 million. Get this: she only started her TikTok Shop journey on January 16, 2025, which means she hit nearly $2 million in less than a year.
Her follower count? Just 29,900. This proves you don’t need millions of followers to make millions of dollars.
3. @highland.fashion7 Climbed to $1.90 Million
Highland Fashion has been hanging around the top spots for a while now, and November brought $1.90 million – a nice 58% bump from October’s $1.20 million.
The fashion creator has been consistent across multiple months, which is rare in these rankings where most people can’t seem to stay put.
4. @myfamilypov Hit $1.81 Million After Steady Growth
Josh Morris from @myfamilypov landed in fourth place with $1.81 million. Back in August, this creator was sitting at sixth place with $1.13 million, so the upward trend is real.
The account has 173,300 followers and focuses on family-oriented content that clearly resonates with shoppers.
5. Two Creators Tied at $1.65 Million Each
November brought a rare tie for fifth place.
@be.lush jumped from tenth place in October ($918,970) to fifth in November ($1.65 million). That’s an 80% revenue increase in one month.
@sarahgibbons_ also hit exactly $1.65 million, moving up from ninth place in October ($950,920).
The fact that both landed on the exact same revenue figure is pretty interesting – either TikTok’s reporting has some rounding quirks or these two are selling similar products at similar prices.
7. @mikaylanogueira comes in with 17.4 Million Followers
Here’s something that might surprise you: Mikayla Nogueira has 17.4 million followers – by far the most of anyone on this list – but ranked seventh with $1.63 million.
She’s been on TikTok since March 2020, making her the longest-running creator in this top 10. Her revenue did increase 42% from October ($1.15 million), but it shows that massive followings don’t automatically mean top earnings.
8. @aleximorales12 Entered at $1.62 Million
Alex Morales is another established creator (joined May 2021) with a solid 333,800 followers. November marked an entry into the top 10 with $1.62 million in sales.
9. @magnificentwalnut Made $1.58 Million With Only 50K Followers
This might be the most surprising entry on the list. MagnificentWalnut only launched in August 2024 and has just 50,400 followers, yet pulled in $1.58 million in November.
That’s proof that TikTok Shop rewards engagement and conversion, not just follower counts.
10. @trending_ttok Brought In $1.56 Million After Joining in February
Trending TT joined TikTok Shop on February 15, 2025, and by November was already in the top 10 with $1.56 million. The account has 143,800 followers and 72.95 million content views.
The Big Picture
November’s top 10 creators combined for $20.21 million in sales, compared to $11.34 million in October. That’s a 78% increase, which could be due to early holiday shopping or to higher competition pushing the minimum revenue needed to crack the top 10.
Four creators on the list joined in 2025, five joined in 2024, and just one has been around since 2020. This means new creators can still break into the top tier, but holding onto a spot month after month is a different story.
The takeaway? TikTok Shop offers opportunities for creators of all sizes, but the rankings are about as stable as a house of cards in a windstorm.
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