Search results for "tiktok"
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Influencer
Sheree Ho: The Stay-at-Home Mom Who’s Making Waves In Fashion and Lifestyle Influencer Marketing
November 10, 2021Influencer marketing campaigns are more likely to succeed when the product aligns with the creator’s personal...
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Brand
Kevin Lee: Leading a Brand Powered by Organic, Authentic Influencer Marketing
November 2, 2021It’s natural for brands to be super prescriptive when they are spending thousands of dollars. But...
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Influencer
Wendy Roach: Healthcare Executive Turned Miss Plus International 2021 Turned Influencer
October 29, 2021Influencers have to research any brand or sponsor that they are looking to work with. They...
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Commentary
Yasmine Duran: Ensuring Brands Connect with the Right Creators
October 25, 2021Yasmine Duran: If a brand and a creator do not resonate, there is going to be...
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Tech
Giff Carter & Shanna Liu: How Seek Is Connecting Consumers, Creators, & Businesses
October 6, 2021Seek CEO Shanna Liu and COO Giff Carter created Seek to provide value to the lives...
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Brand
Neiv Toledano: Building Chipotle’s First Ever Creator Class
October 5, 2021Organizing a team such as the Creator Class can prove a valuable tool for rewarding and...
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Platform
Dmitry Shapiro: Seasoned Techie Building an App Store for the Creator Economy
September 28, 2021We could see a consolidation on the Link in Bio app store like Koji of what...
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Brand
Jon Shanahan: Mastering Influencer Marketing for Stigmatized Products
September 28, 2021Overcoming the stigma around products like men’s cosmetics calls for a multi-pronged approach. Product quality, customer...
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Platform
Fernando Parnes: What Super Fans Is Doing to Help Creators Grow Their Revenue
September 16, 2021With the platform Super Fans, CEO Fernando Parnes supports content creators and influencers who want to...
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Technology
Mike Schmidt: How Dovetale offers creators new ways to connect with brands
September 2, 2021Dovetale isn’t only a way for businesses to find greater success in their marketing efforts. As...
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Agency
Ben Jeffries: How Influencer Stands Out in the Influencer Marketing World
August 19, 2021With special technology and global partnerships, Influencer has helped transform the online marketing space. And Influencer...
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Commentary
INFLUENCER MARKETING IN THE MUSIC INDUSTRY: 8 USE CASES
August 9, 2021In the last few years, influencer marketing has become more popular in the music industry. A...
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Commentary
Larissa Long: A Seasoned Executive with Years of Influencer Marketing Experience
August 4, 2021Businesses may be reluctant to pay for influencer marketing. They do not see the value of...
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Agency
Victoria Baek: Creating the Influencer Marketing Guidebook for the Cannabis Industry
July 8, 2021Despite advances made in the legalization of cannabis, navigating the cannabis influencer marketing landscape requires striking...
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Influencer
Carter Kench: 18-Year Old Influencer Drawing the Attention of Major Brands
July 8, 2021An influencer is most effective when they promote a product that they genuinely admire. Once they...
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Agency
Esteban Alvarán: A Guru in the Latin America’s Influencer Media Buying Space
June 22, 2021The working collaboration between brands and influencers is virtually the same in every country of the...
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Influencer
Nora Villalobos: What It’s Like to be an Influencer in Multiple Content Spaces
June 22, 2021Some influencers will tell you it’s best to “niche down” by promoting a single industry or...
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Agency
Erin Cutler: The Attorney Putting Hundreds of Health and Wellness Influencers to Work
June 15, 2021Brands must align with the right influencer and ascertain the creator has an audience that will...
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Influencer
How Does a Unique Niche Make You Stand Out? – With Angela Scarfia
May 14, 2021You don’t have to jump on trending topics to be a successful influencer. Unique niches work...
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Commentary
FASHION BRANDS: 8 INTERESTING INFLUENCER MARKETING STRATEGIES
May 13, 2021An Influencer Marketing campaign's main goal is to build a positive brand image among its customers....