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Digital Marketing Agency AntiSocial Names Beth Everhart Managing Director To Lead NA Expansion

AntiSocial, a social-first digital marketing agency operating within the Thinkingbox group, has appointed Beth Everhart as Managing Director. She will lead the agency’s growth across North America and oversee its social-first media, talent, and partnerships operations.

Everhart will lead several key client relationships, including Tinder Canada, Sony, Chobani, Magic: The Gathering, and Silver Jeans Co. She will oversee a team of more than 40 people across the agency’s Los Angeles and Toronto offices.

The Managing Director will report to the Thinkingbox CEO, Amir Sahba, and will work with the global leadership team. Her responsibilities include strengthening North America operations and evolving AntiSocial’s integrated model across social strategy, creator partnerships, paid media, and content production.

Background and Experience

Everhart joins from Pearpop, where she served as Chief Client Officer and led the agency’s client practice. Her previous experience includes leading cross-disciplinary teams across social, influencer, media, and business development for brands including Microsoft and Snap.

“Beth is exactly the kind of leader AntiSocial needs as we continue to scale,” Sahba said in a press release. “She brings deep client expertise, strategic leadership, and a strong understanding of social-first marketing.”

Everhart said she joins “at such an exciting time” and looks forward to “growing the business, expanding the team, and continuing to innovate in social-first marketing.”

AntiSocial operates within the Thinkingbox group, a creative collective that provides content, social, production, experiential, and digital services.

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Cecilia Carloni, Interview Manager at Influence Weekly and writer for NetInfluencer. Coming from beautiful Argentina, Ceci has spent years chatting with big names in the influencer world, making friends and learning insider info along the way. When she’s not deep in interviews or writing, she's enjoying life with her two daughters. Ceci’s stories give a peek behind the curtain of influencer life, sharing the real and interesting tales from her many conversations with movers and shakers in the space.

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