Latest News
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Strategy
Graduate by Hilton Found Its Back-to-School Campaign in the Chaos of College Move-In Day
October 23, 2026College move-in day is chaotic and emotional for students and parents alike, and Graduate by Hilton...
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Agency
Brands Can Get More From Talent Deals When Both Sides Have Skin in the Game, Says SonderCo’s Leslie Fogel
October 23, 2026Leslie Fogel says a celebrity or creator works harder for a brand when the deal gives...
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Commentary
‘Stuff You Should Know’ Holds No. 1 as Fantasy Football Podcasts Post the Biggest Gains in Triton Digital’s September Rankings
October 23, 2026Triton Digital’s September 2026 “U.S. Podcast Ranker,” covering the reporting period of August 31 to September...
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Talent Collectives
Creator Talent Agency FARQ Hosts First Event in ‘Collective Influence’ Series Addressing Diversity Gaps in Influencer Marketing
October 23, 2026London-based creator talent agency FARQ hosted the first event in a new industry series called “Collective...
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Tech
AnyMind Group Enters the U.S. Market, Establishes Los Angeles Base
October 23, 2026AnyMind Group, a Tokyo-headquartered BPaaS company, announced it has launched operations in the United States and...
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Tech
Whop Raises $200M at $5.1B Valuation, Tripling Its Worth Since February
October 23, 2026Whop, a marketplace for creators and business operators, has closed a $200 million Series D at...
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Influencer
Kickstarter, Lucasfilm Alumni Launch Fandom-Focused Studio Popular Demand
October 23, 2026Jon Leland, the former Chief Strategy Officer at Kickstarter, and Ivan Askwith, who previously led digital...
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Brand
Banana Republic Debuts TikTok Series ‘The Agency’ Starring Jack Innanen
October 23, 2026Banana Republic has launched “The Agency,” a five-part short-form video series starring Jack Innanen that marks...
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Agency
Grindr Appoints SAMY as Global Agency of Record for Influencer Marketing
October 23, 2026Grindr has named SAMY its agency of record for U.S. and global Influencer Marketing, following a...
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Commentary
Should Brands Spend Real Effort in Creator Comment Sections? 44 Creator Economy Experts Respond
October 23, 2026Brands are increasingly treating comment sections under creator content as a marketing channel in its own...
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Platform
Google Launches Monthly Marketing Platform Series, Folds LinkedIn CTV Ads Into DV360
October 23, 2026Google introduced “Google Marketing Platform Drops,” a new monthly series recapping updates across its advertising products,...
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Influencer
Blake McGrath Built a Career on Perfecting Dance, But Social Media Taught Him to Let Go
October 22, 2026Blake McGrath, a professional dancer with more than two decades of experience, built his career the...
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Platform
Twitch Relaunches ‘Stream Recaps’ With Permanent Home, Automatic Publishing
October 22, 2026Twitch has rolled out a redesigned version of “Stream Recaps,” replacing an earlier iteration launched in...
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Platform
LinkedIn CMO Shares 2026 Playbook for Top Voices, B2B Creators and AI Slop
October 22, 2026LinkedIn Chief Marketing Officer Jessica Jensen joined host Jon Evans on the “Uncensored CMO” podcast for...
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Influencer
‘TBPN’ President Says OpenAI’s Acquisition Was a ‘Marketing and Comms Play,’ Not a Distribution Deal
October 22, 2026Dylan Abruscato, President of the daily tech talk show “TBPN,” said OpenAI’s acquisition of the company...
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Platform
YouTube Creator Zack London’s AI-Animated Feature Lands AGC International Distribution Deal
October 22, 2026AGC International, the sales and distribution arm of Stuart Ford’s AGC Studios, has added “Gods Don’t...
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Commentary
Report Maps Political Influencer Industry Built on Untraceable Payments
October 22, 2026The Center for Democracy and Technology and the Communication Technology Research Lab at the University of...
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Commentary
One in 11 Meta Ad Files Used Synthetic Media, Almost None Disclosed, Study Finds
October 22, 2026A new report from Resemble AI, a synthetic media detection company, has found that AI-generated or...
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Commentary
Australia Plans to Sue Meta, TikTok and Three Other Platforms Over U-16 Ban Compliance
October 22, 2026Australia’s government plans to sue Meta, TikTok and three other major platforms for failing to comply...
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Talent Collectives
Amelia Dimoldenberg’s Manager Rebecca Dowell to Lead New Entertainment & New Media Division at Three Six Zero
October 22, 2026Rebecca Dowell, who manages creators Amelia Dimoldenberg and Munya Chawawa, is spearheading a new Entertainment and...
