Influencer
YouTuber Airrack Signs With CAA For Brand Partnership Representation
Eric Decker, known online as Airrack, has signed with Creative Artists Agency (CAA), per The Hollywood Reporter. The digital content creator has accumulated more than 17.5 million YouTube followers.
Brand Marketing Campaigns
Decker creates challenge and prank content that aligns with major brand marketing campaigns. In January 2023 he collaborated with Pizza Hut to set a Guinness World Record for baking the largest pizza ever, measuring 13,990 square feet at the Los Angeles Convention Center.
The world-record pizza bid marked Pizza Hut’s return of its “Big New Yorker” pizza. The project earned a Cannes Lion nomination in advertising and appeared in a Super Bowl commercial for Pizza Hut. Decker also set the record for the most pizza restaurants visited in New York City in 24 hours, with a Guinness World Records adjudicator present.
Platform Growth and Partnerships
Decker has partnered with global brands including Crocs, SoFi, Pepsi, and Shopify to bridge entertainment content and brand storytelling. His videos cover themes ranging from hiring 100 bodyguards to mailing himself across America.
Decker surpassed 10 million YouTube subscribers in 2022 after three years on the platform. He hosted the 2022 Streamy Awards and won that year’s best first-person content creator award.
The YouTuber has collaborated with MrBeast, Will Smith, Logan Paul, Kai Cenat, IShowSpeed, and other digital creators. He co-founded Creator Now, an educational platform for emerging content creators that VidIQ acquired in 2024.
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