YouTube Unveils Creator Partnership Tools To Boost Brand Collaborations

YouTube has unveiled new tools designed to strengthen connections between brands and creators during the recent...

Snap Finalizes $15 Million Music Licensing Deals with Major Publishers

Snapchat parent company Snap Inc. has secured licensing agreements with music publishers worth nearly $15 million...

OnlyFans Founder Tim Stokely Launches New All-Inclusive Subscription Platform for Creators

Image credit: Subs.com Tim Stokely, founder of OnlyFans, announces the launch of Subs.com, a new subscription...

Snap’s 2025 NewFronts: Expanded Sponsored Snaps, Music Series, and AI-Powered Ad Tools Unveiled

Snap Inc. unveiled new advertising tools and formats at its 2025 IAB NewFronts presentation, expanding options...

Meta Unveils New Ad Formats Across Instagram Reels, Facebook, Threads in Major Expansion for Advertisers

Meta announced a suite of new advertising solutions across its platforms during the IAB NewFronts 2025...

Social Media, In-Store Promotions Drive Frozen Food Purchase Decisions, Per NFRA

Traditional in-store promotions remain the most effective driver of frozen food purchases while social media increasingly...

Google’s Creator Summit In D.C. Presents Latest Insights On SEO Strategies

The 2025 Google Creator Summit, which took place in Washington, D.C., revealed how search engine optimization...

Reddit Beats Q1 Expectations As Ad Revenue Surges 61%, CEO Cautious About Google Search Impact

Reddit reported stronger-than-expected first-quarter results on May 1, with revenue growth outpacing Wall Street estimates despite...

TikTok Unveils New Brand Solutions To Capitalize On Cultural Moments At NewFronts 2025

TikTok announced expanded advertising opportunities and partnerships at this year’s IAB NewFronts presentation, emphasizing the platform’s...

TikTok Invests €1 Billion In New Data Center In Finland To Enhance European Data Security

TikTok announced a €1 billion investment to establish its first data center in Finland, marking a...

Judge’s Ruling Against Apple’s App Store Fees Hailed As Victory For Creator Economy

A federal judge ruled that Apple violated a 2021 injunction in its ongoing legal battle with...

YouTube CEO Announces $100M Investment at WAVES 2025 Summit, Hails India as ‘Creator Nation’

YouTube CEO Neal Mohan announced a $100 million investment in India’s creator ecosystem over the next...

Trump Says He’d Give TikTok Another Extension If June Deadline Passes Without Buyer

U.S. President Donald Trump states he would offer TikTok another extension should the social media platform...

Instagram’s Edits App Brings AI-Powered Cutouts To Mobile Videos 

Instagram‘s new standalone video creation app, “Edits,” features Cutouts, an AI-powered tool that enables precise object...

LinkedIn Expands BrandLink Program To Boost Video Ad Relevance With Creator Partnerships

LinkedIn has rebranded and expanded its Wire Program as BrandLink, positioning the initiative to capitalize on...

TikTok Fined €530 Million By EU Regulator Over Data Protection Concerns, China Data Transfers

The Irish Data Protection Commission (DPC) has fined TikTok €530 million (~$600M) over concerns regarding the...

Pinterest Expands Global Inclusion Fund For 2025 After Driving 250% Increase In Saves Last Year

Pinterest is expanding its Inclusion Fund program for 2025, marking five years of supporting diverse content...

YouTube Returns As Title Sponsor For VidCon 2025, Celebrating 20 Years Since First Video Upload

VidCon has announced that YouTube will return as title sponsor for its 14th annual flagship event,...

Meta Plans Premium Tier For AI App As Competition With ChatGPT, Gemini Heats Up

Meta is planning to introduce a premium subscription for its artificial intelligence assistant, joining rivals OpenAI,...

Meta Expands Creator Partnerships Team, Seeks Strategic Manager To Drive Innovation Across All Platforms

Meta has announced the expansion of its Creator Partnerships team with a new opening for a...

Snap Stock Down 13%, Despite Better-Than-Expected Q1 Revenue 

Snap has reported first-quarter revenue of $1.36 billion, surpassing analysts’ expectations of $1.35 billion according to...

Snap Shelves Plans For Simplified App Version After Testing Showed Mixed Results

Snap Inc. has shelved plans for a simplified version of its flagship app, reverting to its...

Meta Unveils Llama API And New Grants At Inaugural LlamaCon

Meta launched its first-ever LlamaCon event with several announcements aimed at expanding the Llama ecosystem, which...

Meta Beats Q1 Revenue Estimates On Strong Ad Performance, Increases AI Infrastructure Spending

Meta reported Q1 2025 revenue of $42.3 billion, up 16% year-over-year or 19% on a constant...

YouTube Ad Revenue Soars To Nearly $9B In Q1 2025, Up 10.3% Y-o-Y

Google parent Alphabet Inc. reports YouTube‘s ad revenue climbed to $8.93 billion in the first quarter...