Technology
Linqia Launches Video Editing Solution to Turn Influencer Content Into Multi-Channel Assets
Influencer marketing agency Linqia has unveiled “Resonate Studio,” a video-editing solution that enables brands to adapt and optimize influencer content for multiple marketing channels. The announcement marks the latest addition to the company’s expanding suite of AI-powered tools.
Resonate Studio’s features include timeline editing with transitions and fades, media overlays, animated text and logo integration, subtitle management, and aspect-ratio adjustments for various platforms including Instagram, TikTok, YouTube, and connected TV (CTV).
Once edited, content can be exported for deployment across multiple channels, including brand platforms, paid social, display ads, online video (OLV), CTV, and digital out-of-home (DOOH) advertising. The tool features an interface designed for users without extensive editing experience.
“A single influencer campaign can power an entire marketing engine,” Keith Bendes, Chief Strategy Officer at Linqia, said in a press release. “The challenge many brands face is that they don’t have the resources or know how to actually take the content from creators and optimize it for different channels and placements like CTV, DOOH, OLV, display, and other paid social formats.”
The launch follows Linqia’s recent introduction of Brief AI and Conversation Analytics tools. According to company data, brands using these features are launching campaigns 20% faster and experiencing 1.8x higher engagement rates.
“With Resonate Studio, we’re not just streamlining video editing, we’re unlocking the full potential of influencer content,” said Daniel Schotland, Chief Operating Officer at Linqia.
Cross-Channel Drives Growth
Linqia reports significant business expansion in Q1 2025, including a 53% increase in campaign volume compared to the same period last year and a 40% year-over-year increase in partner spending. The company also received three times more influencer marketing requests for proposals than in Q1 2024.
The company launched “Creator Ads” in April, demonstrating how unscripted influencer videos can be repurposed across television commercials, billboards, YouTube advertisements, and digital displays. Linqia also introduced “IRL,” a solution for creating in-person consumer experiences while capturing content for digital channels.
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