Chipotle’s ‘Celebrity Card’ Now Within Reach for Creative Fans

Chipotle Mexican Grill has opened applications for its “celebrity card,” a long-standing perk previously reserved for...

How Lenovo Got 50+ ASMR Creators To Organically Showcase Their Tablets

In an innovative influencer marketing play, global technology company Lenovo worked with talent agency MANA Group...

DNC’s Surprising Move: Why Social Media Influencers Are Getting Press Passes For 2024

The Democratic National Convention (DNC) announced a decision to grant press credentials to social media influencers...

How Cetaphil Is Tapping “Dadfluencers” to Market Skincare to Men

Drugstore skincare brand Cetaphil is pursuing a new marketing strategy to reach male consumers who are...

BBC’s Talent Quest: Creators Have a Chance to Shape Global Digital Narratives

BBC Studios is broadening its efforts to discover and develop emerging digital content creators by expanding...

Lecrae, Olivia Dunne, And More: NBCUniversal’s Enlisting A Star-Studded Lineup Of 27 Creators For The Paris Olympics

NBCUniversal unveiled an unconventional approach to covering the Olympic Games in Paris 2024. It partnered with...

Creators Take Center Stage: Forbes And Walmart Partner For First-Ever Creator Upfronts In L.A.

On Wednesday, Forbes announced its inaugural Creator Upfronts In Partnership With Walmart Creator, scheduled for October...

Sin City’s MGM Reinvents Itself Again By Naming Viral Nation As Marketing Maestros

MGM Resorts International, the Las Vegas-based global hospitality and entertainment giant, has named Viral Nation as...

Starbucks To Spark Connections Through Storytelling With New Content Venture

Starbucks announced the launch of Starbucks Studios, a new initiative to produce original entertainment content aimed...

8 Weeks To Social Media Success: Lemongrass Unveils Springboard For Optimized Travel Content And Influencer Strategies

UK-based marketing agency Lemongrass has unveiled a new 8-week “Springboard” program to help travel brands optimize...

Colgate Bets Big On The Future Of Audio With Major Steven Bartlett Podcast Partnership

Colgate is making a strategic foray into podcast advertising in the UK market. The toothpaste giant,...

Amazon Unveils 2 Creator Programs Dubbed The Toolkits For Influencer Success

On June 2, Amazon unveiled Creator University and Creator Connect, two new initiatives to support established...

IKEA’s ‘Careers Done Different’ Campaign Is A Unique Way To Land A Gig

IKEA launched a new campaign this week called ‘Careers Done Different’ to attract a younger generation...

1 In 5 People Say Social Media Makes Them Unhappy: LG’s On A Mission To Tip The Scales

LG Electronics (LG) has unveiled a new global campaign called “Optimism your feed,” which aims to...

Plannin Taps 600+ Influencers To Create Authentic Travel Recs And Earn A 5% Lifetime Commission On Hotel Bookings

Former Priceline executives Andrew Loewen and Randy Schartner have co-founded Plannin, a new global travel booking...

This Filmmaker Launched “Airbnb Of Brand Deals” To Let Creators List Dream Projects For Brands To Discover

Actor-director & entrepreneur Wes Elder is aiming to reshape the influencer marketing industry with his new...

Vivek Ramaswamy’s 3-Phase Rescue Strategy For The Struggling $100M BuzzFeed

Vivek Ramaswamy, the second-largest Class A shareholder of BuzzFeed with an 8.37% stake, has outlined a...

Budapest Wowed 50 Elite Influencers From 14 Countries – The Brilliant Tourism Strategy Behind It

The Hungarian Tourism Agency hosted a large-scale influencer marketing event called the “Budapest Influencer Trip” in...

Walmart Unveils Realm: An Influencer-Curated Online Shopping Experience 

Walmart has launched a new immersive online shopping platform called Walmart Realm. The platform features virtual...

Sony Slams Marriott Hotels With $140M Suit Over Beyoncé, Bad Bunny TikTok, IG Copyright Claims

Sony Music Entertainment has filed a lawsuit against Marriott International, one of the world’s largest hotel...

Target Alum-Turned-Fashion Influencer Jeneé Naylor Brings Her Retail Expertise To The Brand’s Latest Line

Target unveiled its latest Future Collective collaboration featuring over 70 pieces designed by former Target employee...

Dive Deep into Bikini Bottom: Paramount Seeks Ultimate SpongeBob SquarePants Superfan for $4,000 TikTok Maestro Gig

Paramount Pictures has posted a job ad searching for a creative and “meme-savvy TikTok maestro” to...

Expedia Unveils New Platform Gathering All The Influencer Tips In One Place

Expedia Group has launched “Travel Shops,” a new platform that allows content creators to curate and...

A Bold Travel Marketing Move: Sending Influencers With 20 Million Followers On A Trip They Couldn’t Share

Social tour company Contiki has partnered with creative agency We Are Social Australia for an unconventional...

Holocaust Facts Vs. Fiction: ADL Equips Gen Z To “Spot Lies, Spread Facts” In Viral Initiative

The Anti-Defamation League (ADL) has launched a new social media campaign aimed at Gen Z consumers...