Zack “zackrawrr”, better known as Asmongold, emerges as North America’s most-watched streamer in Q2 2025, accumulating over 26 million hours watched. The former OTK member clinches the top position following his strategic expansion to multiple platforms, according to new data from StreamsCharts.

While streaming primarily on Twitch, where he ranked second globally with 26.41 million hours watched, Asmongold’s June debut on the Stake-backed Kick platform under his alternative “asmongold” channel pushed his total viewership to 28.58 million hours for the quarter.

According to Dexerto, this approach has proven financially beneficial beyond viewership metrics. His first two broadcasts on Kick generated $36,910 in revenue, demonstrating the potential monetary advantages of platform diversification.

This strategic expansion places him ahead of other prominent North American streamers, including Hasan, Jynxzi, Kai Cenat, Caseoh, and iShowSpeed in the quarterly rankings.

Regional Variations

The broader streaming ecosystem reflects distinct regional preferences. “League of Legends” co-caster Marc “Caedrel” Lamont leads Twitch globally with 27.87 million hours watched across 669 hours of streaming. Brazilian streamer Alexandre “Gaules” Borba ranks third overall with 27.41 million hours watched across Twitch and YouTube Gaming.

Kick continues to gain traction in specific regions, with particularly strong representation among Middle Eastern, North African, and South American creators. The platform adds Asmongold to its growing roster of high-profile Western streamers, which includes Adin Ross, who saw a 340% quarter-over-quarter increase in viewership.

While Twitch maintains its position as the dominant platform for Western gaming content, Kick’s expansion and Rumble’s continued strength among political and religious content creators indicate a diversified streaming market.

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