Latest News
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Platform
Meta ‘Mistakenly’ Restricts LGBTQ Content From Teen Users – Report
January 8, 2025Meta restricted access to LGBTQ-related hashtags and search terms on InXstagram for several months under its...
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Influencer
The Nano Influencer: Who, Why, And How
January 8, 2025In 2019, the word “influencer” was shortlisted for Collins Words of the Year (“climate strike” took...
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Technology
PayPal Sued Over Browser Extension Allegedly Diverting Creator’s Commission
January 8, 2025Devin Stone, an attorney and creator behind the LegalEagle YouTube channel, has filed a lawsuit against...
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Platform
Consolidation, Global Expansion, And More: The Creator Economy’s M&A Landscape In 2024
January 8, 2025With a global market value of $156.4 billion, the creator economy and its impact cannot be...
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Platform
Utah Lawsuit Alleges TikTok Knew About Children Being ‘Groomed’ On Livestreams
January 6, 2025Now unsealed internal TikTok documents reveal the company was aware of the systematic exploitation of minors...
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Platform
U.S. Justice Department Asks Supreme Court To Reject Trump’s Bid To Delay TikTok Ban
January 6, 2025The U.S. Department of Justice (DOJ) urged the Supreme Court on January 3 to deny President-elect...
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Commentary
Gen Z Consumers Save Hundreds Of Dollars With Lifestyle-Changing Trend Popularized By TikTok
January 6, 2025A new TikTok movement called “underconsumption core” is influencing Gen Z spending habits. A survey released...
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Platform
Fostering College Communities: How Connyct Creates Purpose-Built Social Networks
January 6, 2025As major social platforms face increasing scrutiny over privacy and algorithmic content distribution, Matthew Berman’s new...
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Technology
Later Expands Creator Commerce Reach With $250M Mavely Purchase
January 3, 2025Later, a leading influencer marketing and social media management platform, has acquired Mavely in a $250...
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Brand
LEGO, Epic Games Tap Influencer Madison Beer For LEGO Fortnite Campaign
January 3, 2025LEGO and Epic Games launched two major updates to LEGO Fortnite in December 2024, partnering with...
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Brand
How The Military Recruitment Crisis Pushed The Pentagon To Fund MrBeast, TV Stars In A Bid To Woo Gen Z
January 3, 2025The U.S. Department of Defense approved production support for shows featuring MrBeast, Kelly Clarkson, and Guy...
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Agency
Squad And Famous Birthdays Partner To Connect Brands With Creators
January 2, 2025Squad, an influencer marketing platform and its talent buying arm the Reiman Agency has partnered with...
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Platform
Venezuela Hits TikTok With $10M Fine Over Deadly Viral Challenges
January 2, 2025Venezuela’s Supreme Court has ordered TikTok to pay a $10 million fine for failing to prevent...
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Influencer
How This Dubai Content Creator Turned Follower Trust Into A Sell-Out Fragrance Brand
January 2, 2025Dubai-based content creator Mahmoud Sidani, known as Mr. Moudz to his nearly 1 million social media...
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Brand
Saudi Arabia Taps International Influencers To Reshape Its Global Tourism Image
December 31, 2024The Saudi Tourism Authority (STA) announced a new partnership aimed at expanding its global influencer marketing...
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Influencer
MrBeast Claims ‘Beast Games’ Is Amazon Prime’s #1 Most-Watched Show In 50+ Countries
December 30, 2024MrBeast reports that his new series “Beast Games” has reached the number one spot on Amazon...
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Platform
Donald Trump Asks U.S. Supreme Court To Delay TikTok Ban
December 30, 2024U.S. President-elect Donald Trump has asked the Supreme Court to delay a January 19 deadline that...
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Commentary
New Creator Campuses Opening Early 2025 Could Be The Answer To Influencer Burnout, Report Shows
December 30, 2024Two major agencies are launching physical spaces for creators in early 2025, signaling a potential shift...
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Commentary
Beyond Broad Reach: 15 Industry Leaders On Perfecting Niche Podcast Advertising
December 30, 2024As audio consumption continues to rise, niche podcasts stand at the forefront of audience engagement, offering...
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Commentary
Twitch Closes 2024 With 18.5B Hours Watched, Kai Cenat Tops Monthly Charts, New Top Streamers Emerge [REPORT]
December 26, 2024Twitch has maintained stable viewership in 2024, with 18.5 billion hours watched, compared to 18.9 billion...

