Oliver Tree’s account surged after reports of his June 14 helicopter crash in Rio de Janeiro triggered a wave of tributes and coverage across social platforms, the month’s largest single gain. The New York Knicks’ first NBA championship since 1973 and Jason Derulo’s Wembley Stadium set at Capital’s Summertime Ball pushed both into the top 10, while two more entries trace back to Zeus Network’s “Baddies USA.” Sports, television, live events, and celebrity news drove nearly every account on this month’s list.
Here are the fastest-growing U.S. Instagram accounts from last month:
Oliver Tree’s account surged after reports of his June 14 helicopter crash in Rio de Janeiro triggered a wave of tributes and coverage across social platforms.
The established streamer’s livestreamed run through the 2026 FIFA World Cup in North America added momentum to one of the world’s largest creator audiences across Instagram, YouTube, and TikTok.
“The Devil Wears Prada 2” continued its box office run and arrived on digital download June 30, keeping the established actress in heavy rotation online.
The reality star and executive producer’s “Baddies USA: Chapter 2” aired weekly on Zeus Network through June, with a reunion taping that drew its own wave of attention.
The illusion creator, an established name dating back to Vine, kept growing through his usual run of visual trick videos rather than any single viral moment.
Derulo’s growth was likely boosted by his Capital’s Summertime Ball performance at Wembley Stadium on June 6, with promotion around “The Last Dance (Part 1)” adding a secondary push.
The streaming platform’s weekly “Baddies USA: Chapter 2” episodes and a widely discussed reunion taping kept the franchise, and its institutional account, in heavy rotation through June.
The Knicks’ follower surge maps directly to their June 13 NBA Finals championship, which ended a 53-year title drought.
Two Sides of the Same Show
Natalie Nunn and The Zeus Network both cracked the list this month on the strength of “Baddies USA: Chapter 2,” which aired new episodes every Sunday through June and closed production on a reunion taping that made headlines of its own. Between the two accounts, the franchise accounted for more than 2.2 million new followers in a single month.
No Emerging Creators This Month
Every account on this list is an established celebrity, an institutional brand, or tied to a specific event from June: a death, a World Cup livestream run, a movie’s digital release, a reality franchise’s weekly drama, an NBA championship, a stadium show. iShowSpeed is a true content creator in that mix, but at nearly 50 million subscribers and already one of the largest creators on the platform, his June gain reflects an existing giant getting more exposure from the World Cup, not a new audience forming from scratch. Inde Navarrette’s growth traces to a film’s marketing and awards campaign rather than to content she made herself. Zach King’s steady growth comes closest to organic, but he has posted the same style of illusion videos since the Vine era rather than building an audience from scratch. June produced no independent creator with a from-scratch growth story, a shift from recent months’ lists.
Dragomir is a Serbian freelance blog writer and translator. He is passionate about covering insightful stories and exploring topics such as influencer marketing, the creator economy, technology, business, and cyber fraud.
Oliver Tree’s account surged after reports of his June 14 helicopter crash in Rio de Janeiro triggered a wave of tributes and coverage across social platforms, the month’s largest single gain. The New York Knicks’ first NBA championship since 1973 and Jason Derulo’s Wembley Stadium set at Capital’s Summertime Ball pushed both into the top 10, while two more entries trace back to Zeus Network’s “Baddies USA.” Sports, television, live events, and celebrity news drove nearly every account on this month’s list.
Here are the fastest-growing U.S. Instagram accounts from last month:
#1. Oliver Tree | @olivertree
Gained: +3.1M followers
June total: 5.3M followers
Oliver Tree’s account surged after reports of his June 14 helicopter crash in Rio de Janeiro triggered a wave of tributes and coverage across social platforms.
#2. iShowSpeed | @ishowspeed
Gained: +1.6M followers
June total: 49.8M followers
The established streamer’s livestreamed run through the 2026 FIFA World Cup in North America added momentum to one of the world’s largest creator audiences across Instagram, YouTube, and TikTok.
#3. Inde Navarrette | @indenavarrette
Gained: +1.6M followers
June total: 2.6M followers
The rising actress continued to see growth tied to the box office run and awards buzz around “Obsession,” rather than by content of her own.
#4. Anne Hathaway | @annehathaway
Gained: +1.5M followers
June total: 43.3M followers
“The Devil Wears Prada 2” continued its box office run and arrived on digital download June 30, keeping the established actress in heavy rotation online.
#5. Natalie Nunn | @realmissnatalienunn
Gained: +1.3M followers
June total: 4.6M followers
The reality star and executive producer’s “Baddies USA: Chapter 2” aired weekly on Zeus Network through June, with a reunion taping that drew its own wave of attention.
#6. ChatGPT | @chatgpt
Gained: +1.2M followers
June total: 6.2M followers
OpenAI’s brand account benefited from continued visibility and general product chatter through June rather than any single announcement.
#7. Zach King | @zachking
Gained: +1.1M followers
June total: 30.4M followers
The illusion creator, an established name dating back to Vine, kept growing through his usual run of visual trick videos rather than any single viral moment.
#8. Jason Derulo | @jasonderulo
Gained: +925K followers
June total: 45.3M followers
Derulo’s growth was likely boosted by his Capital’s Summertime Ball performance at Wembley Stadium on June 6, with promotion around “The Last Dance (Part 1)” adding a secondary push.
#9. The Zeus Network | @thezeusnetwork
Gained: +907K followers
June total: 7.3M followers
The streaming platform’s weekly “Baddies USA: Chapter 2” episodes and a widely discussed reunion taping kept the franchise, and its institutional account, in heavy rotation through June.
#10. New York Knicks | @nyknicks
Gained: +873K followers
June total: 5.7M followers
The Knicks’ follower surge maps directly to their June 13 NBA Finals championship, which ended a 53-year title drought.
Two Sides of the Same Show
Natalie Nunn and The Zeus Network both cracked the list this month on the strength of “Baddies USA: Chapter 2,” which aired new episodes every Sunday through June and closed production on a reunion taping that made headlines of its own. Between the two accounts, the franchise accounted for more than 2.2 million new followers in a single month.
No Emerging Creators This Month
Every account on this list is an established celebrity, an institutional brand, or tied to a specific event from June: a death, a World Cup livestream run, a movie’s digital release, a reality franchise’s weekly drama, an NBA championship, a stadium show. iShowSpeed is a true content creator in that mix, but at nearly 50 million subscribers and already one of the largest creators on the platform, his June gain reflects an existing giant getting more exposure from the World Cup, not a new audience forming from scratch. Inde Navarrette’s growth traces to a film’s marketing and awards campaign rather than to content she made herself. Zach King’s steady growth comes closest to organic, but he has posted the same style of illusion videos since the Vine era rather than building an audience from scratch. June produced no independent creator with a from-scratch growth story, a shift from recent months’ lists.
Data from HypeAuditor, June 2026
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