LTK has launched “Auto-Draft,” a new feature in its Creator app that uses Apple Intelligence to automatically generate post captions and tag products from a creator’s photos. The tool, now available to LTK Creators with an iPhone that supports Apple Intelligence running iOS 27, combines LTK AI with Apple’s next-generation Apple Intelligence and the newly rebuilt Siri.

Auto-Draft creates a starting draft by analyzing a photo a creator wants to post, generating caption copy that reflects the creator’s existing voice on LTK and suggesting relevant products to tag. Creators can select different tones for new caption options, edit any part of the draft, and review suggested products before publishing. They can trigger the feature from the LTK Creator app, Apple’s Photos app, or a Siri prompt, such as asking Siri to start a draft post on LTK from a recent photo.

Caption generation runs on an on-device Apple Foundational Model, which LTK says allows the process to happen locally. The company said drafts are built to feel personal because the system references a creator’s previous posts to match their established tone.

Auto-Draft extends a partnership that began in 2025, when LTK integrated creator content into Apple’s Visual Intelligence tools, letting consumers identify and shop products through recommendations from LTK creators directly within iPhone’s visual search features. With Auto-Draft, LTK is applying the same Apple Intelligence integration to the creation side of its platform rather than the discovery side.

The release follows LTK’s launch of a unified Search tab in September, which combined interest-based browsing, AI-generated search overviews, and the LTK AI chatbot into a single destination. LTK reported that product click-outs from that search experience to retailer websites rose 84% and that daily users of LTK AI grew 89% month over month following the redesign. Auto-Draft applies the same underlying AI investment to the opposite end of the platform, reducing the time and effort required for creators to produce content rather than for consumers to find it.

LTK, founded in 2011 by Amber Venz Box and Baxter Box, reports powering more than $6 billion in annual retail sales, supporting more than 60,000 creator-brand collaborations annually, and working with more than 8,000 retailers across five continents.

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