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TikTok, Vertical Studio Made By Us Studios™ Partner to Produce Creator-Led Micro-Series

TikTok has entered a strategic partnership with Made By Us Studios™ to co-produce a slate of premium, creator-led vertical micro-series for TikTok and PineDrama. The first two projects, unveiled at MIPCOM Cannes 2026, are “Player,” a romantic revenge thriller starring creator Hannah Stocking, and “The Knock,” a genre series starring creator Adam Rose.

Made By Us Studios™ launched in May as the production arm of Made By All, the Los Angeles-based creator management company that represents 40 creators with a combined reach of more than 1.5 billion followers. The studio is co-led by Tanya Cohen, who joined as Co-CEO alongside Made By All founder Leanne Perice and President of Production Nic Stanish. Cohen previously helped build the Film/TV division at Range Media Partners and became the youngest partner in William Morris Endeavor’s history, earning spots on Forbes 30 Under 30 and THR 35 Under 35.

“Micro-series are pioneering a new language of storytelling,” said Dawn Yang, TikTok’s Global Head of Entertainment & Micro-Series, in an announcement. “We’re thrilled to partner with MADE BY US on a slate that puts creators at the center, alongside established producers and industry talent, to tell stories designed for the feed from the start.”

“Player” is produced by Jonas Barnes and stars Stocking (@hannahstocking, 29.7 million followers), who also co-wrote the story and serves as an executive producer. Arun Blair-Mangat and Chela Reyna wrote the script, and Louiza Zouzias directs. “The Knock” was created and directed by R.H. Stavis, executive produced by Spooky Pictures in collaboration with Moby’s Little Walnut Productions, and stars Adam Rose (@realadamrose, 7 million followers) opposite Zaria Simone. Moby also scored the series.

The partnership builds on TikTok’s earlier deal with HOORAE, Issa Rae’s company, which brought the micro-series “Screen Time” to TikTok and PineDrama in April. That show has drawn nearly 580 million views globally, which TikTok and Made By Us describe as the top-performing title on TikTok and PineDrama to date.

“Creators have already transformed how audiences discover talent, culture and entertainment. Vertical series are the next evolution of that relationship,” said Cohen. “The opportunity isn’t to make smaller versions of television; it’s to build an entirely new premium storytelling language around the way audiences actually consume entertainment today.”

Made By Us Studios™ was built around a model in which creators are positioned as upstream partners in IP ownership and long-term monetization rather than hired talent. “For over a decade, I’ve represented creators with the ambitions to develop premium IP and build careers in Hollywood,” said Perice, who founded Made By All in 2017. “Now, as a studio, we get to help bring those ambitions to life, working with them from the first idea through production.”

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Dragomir is a Serbian freelance blog writer and translator. He is passionate about covering insightful stories and exploring topics such as influencer marketing, the creator economy, technology, business, and cyber fraud.

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