Tech
Adobe Firefly Makes AI Audio Tools Available to Creators, Opens AI Assistant to Free Users
Adobe has made Firefly’s AI audio generation tools generally available, giving creators a single platform to produce licensed music, voiceovers and sound effects without leaving the app. The tools, “Generate Music,” “Generate Speech” and “Generate Sound Effects,” had been available in earlier form but now roll out broadly inside Firefly, Adobe’s AI creative suite.
“Generate Music” produces original tracks tuned to a video’s length and mood that are fully licensed for commercial use. “Generate Speech” converts scripts into voiceovers using either Adobe’s own Firefly speech model or ElevenLabs. “Generate Sound Effects” creates custom sounds matched to a video’s action and timing.
Adobe pointed to survey data it conducted with Berklee College of Music, covering video creators, musicians and marketers, to frame the audio push. Nearly four in five respondents, 79.3%, said they post video content daily or several times a week, and every respondent reported using music in their videos. Already, 32.7% said they use AI-generated music as the final track in published work. Licensing risk was the leading obstacle creators cited to using music at all: 43.2% pointed to legal and copyright risk and 38.9% cited licensing cost.
Two creators cited by Adobe described licensing as the specific problem the tool solves. Madeline Salazar, who works with Photoshop, Firefly and special effects in her short-form videos, said the ability to create a soundtrack unique to each piece gives her confidence when handing off client work: “I’m putting my name behind the entire project, so being able to create original music for the piece, and feel confident about handing it over, is really important to me.” Esther Rehema, a fashion, beauty and lifestyle creator, said the tool cut what used to take “hours and hours of searching for the right song” down to seconds.
Adobe also opened Firefly AI Assistant, its natural-language creative tool introduced earlier this year, to a free tier with daily generations, extending an experience previously in beta. The assistant’s Create Storyboard and Create Brand Kit skills, launched weeks ago, are among its most-used features to date, according to the company.

Image source: Adobe
Separately, Adobe added Gemini Omni Flash to Firefly’s roster of third-party AI models, following recent additions of Runway Aleph 2.0 and Kling 3.0. The model accepts video, audio, and image inputs alongside text prompts, which Adobe said allows creators to iterate a rough idea into a storyboarded first cut through back-and-forth edits inside Firefly. Firefly already includes models from Adobe, Google, Kling AI, Luma AI, OpenAI and Runway.
The announcement was authored by Mike Polner, Adobe’s VP of Product Marketing for Creators.
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