Canadian comedy creators Martin Andrijasevic and Hamzah Al-Emad, known collectively as “Slushy Noobz,” have signed with United Talent Agency (UTA) for representation, the agency confirmed to The Hollywood Reporter.

The duo, who run a YouTube channel with roughly 1.7 million subscribers, will work with UTA to expand into comedy touring, filmed entertainment, podcasting, brand partnerships and other platforms, along with new projects reportedly in development for YouTube. Andrijasevic (@ThatMartinKid) and Al-Emad (@HamzahTheFantastic) also draw more than a million combined followers across Instagram and TikTok. LASKO continues to handle their media relations.

Slushy Noobz built its audience on content spanning entertainment, music and fashion, including a 2025 three-round comedic boxing match between the two creators held in Toronto. In 2026, they took their livestreams on tour across eight Canadian cities, drawing 3.2 million views on the resulting YouTube uploads. The pair have also staged indie sleaze DJ livestreams with Bassvictim and a touring “slushtruck” activation, and have signed brand collaborations with Marc Jacobs and Wildflower Cases. Their podcast, “Out of Character,” joined Will Ferrell’s Big Money Players Network in partnership with iHeartMedia, and the duo has been profiled by Rolling Stone, Interview, Wonderland, Teen Vogue, Nylon and CBC.

The signing extends a run of creator deals UTA has made in 2026. The agency recently signed Maurice Kamara, the creator behind the celebrity and street-style interview page “The People Gallery.” In July, UTA signed Dominican-American creator Jess Judith, who has roughly five million followers across TikTok, Instagram and YouTube, and that deal followed the agency’s representation of pastry chef and YouTuber Amaury Guichon, who counts about 96 million followers across platforms.

UTA launched the first dedicated digital talent group among major agencies in 2006 to identify and represent category-leading creators across emerging and established platforms. The UTA Creators division currently represents Jake Shane, Alix Earle, Emma Chamberlain, Keith Lee, and Kareem Rahma, among others.

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