TikTok Shop Growth Strategist / Account Manager

This role will begin on-site for the first two months to ensure a strong onboarding experience, close collaboration with the team, and hands-on training. Following the onboarding period, the role is expected to transition into a hybrid schedule based on performance and business needs.

🌟 About Influu

Influu is a top-tier TikTok Shop Official Partner operating across 8+ global markets. We partner with leading brands and thousands of creators to build scalable growth through TikTok Shop.

This is an opportunity to work with some of the fastest-growing brands on TikTok Shop while gaining hands-on experience in creator marketing, affiliate strategy, paid media, livestream commerce, and social commerce.

We're looking for someone who is strategic, analytical, entrepreneurial, and excited to help brands grow.

💼 Role Overview

As a TikTok Shop Growth Strategist / Account Manager, you'll lead the growth strategy and execution for assigned TikTok Shop brands. You'll collaborate with creators, affiliates, paid media, livestream, creative, and operations teams to identify growth opportunities, execute campaigns, and deliver measurable business results.

No two days are the same—and that's exactly what makes this role exciting.

🎯 Key Responsibilities

• Lead TikTok Shop growth strategy for assigned brand accounts.
• Develop strategies focused on GMV, profitability, creator performance, affiliate growth, ROI, and long-term account success.
• Confidently present strategy, performance updates, and recommendations during client meetings.
• Translate business goals into actionable TikTok Shop growth strategies.
• Build and optimize creator, affiliate, paid creator, and content strategies.
• Source and activate high-performing creators.
• Analyze account performance across GMV, ROI, ROAS, CTR, CPM, Conversion Rate, and AOV.
• Turn performance insights into strategic recommendations.
• Partner closely with creative, livestream, paid media, affiliate, and operations teams.
• Prepare client presentations, reports, and business reviews.
• Report directly to the Director of Account Management while taking ownership of assigned accounts.

📣 Paid Media & GMV Max

A strong understanding of TikTok Shop advertising is an important part of this role.

While you won't directly manage advertising campaigns, you'll be expected to understand how GMV Max and TikTok Shop Ads contribute to overall account growth.

You will be expected to interpret paid media performance, identify optimization opportunities, provide strategic recommendations, and confidently communicate advertising insights to both clients and internal teams.

What You'll Own

• Client strategy meetings
• Creator sourcing plans
• Creative briefs
• Affiliate growth strategies
• Paid creator campaigns
• Weekly performance reporting
• Quarterly Business Reviews (QBRs)
• Campaign planning and execution
• Cross-functional project management
• Growth forecasting

Success in This Role

You'll be measured on your ability to:

• Grow GMV and account profitability
• Drive affiliate and creator performance
• Execute successful campaigns
• Build strong client relationships
• Identify new growth opportunities
• Deliver strategic recommendations backed by data

What You'll Need

• 2–5 years of experience in TikTok Shop, e-commerce, affiliate marketing, influencer marketing, creator marketing, or performance marketing.
• Strong understanding of the TikTok Shop ecosystem.
• Analytical mindset with experience interpreting performance metrics.
• Excellent communication and presentation skills.
• Strong project management and organizational abilities.
• Comfortable managing multiple brands simultaneously.
• Ability to receive feedback, adapt quickly, and continuously improve.

Why Join Influu?

• Work with leading TikTok Shop brands across multiple industries.
• Learn directly from one of the fastest-growing TikTok Shop agencies.
• Gain hands-on experience across creator strategy, affiliate marketing, livestream commerce, and paid media.
• Work on high-impact projects with real ownership.
• Grow your career in one of the fastest-growing sectors of e-commerce.

If you're passionate about TikTok Shop, love solving problems, and want to help brands scale through social commerce, we'd love to meet you.