Sr. Influencer Marketing & Talent Manager

We are looking for a Sr. Influencer Marketing & Talent Manager to lead the influencer marketing and talent management team, manage our exclusive creator roster, build strong creator relationships, and handle end-to-end campaign execution.

Key Responsibilities

• Lead and manage the Influencer Marketing & Talent Management team.

• Assign tasks, set priorities, and monitor team performance and targets.

• Guide and support team members in creator management, pitching, negotiations, and campaign execution.

• Manage and maintain relationships with exclusive creators and influencers.

• Handle end-to-end influencer marketing campaigns from pitching to execution.

• Source and identify relevant creators based on campaign requirements.

• Negotiate commercials, deliverables, timelines, and campaign terms with creators, brands, and agencies.

• Coordinate with brands, agencies, creators, and internal teams for smooth campaign execution.

• Develop creator strategies based on brand objectives, audience, platform, and content requirements.

• Track campaign deliverables, deadlines, approvals, and performance.

• Follow up with creators for content submissions, revisions, posting, and reporting.

• Identify new campaign opportunities for managed creators.

• Support onboarding and management of new exclusive creators.

• Maintain creator databases, campaign records, and regular reporting.

• Handle payment coordination and ensure timely closure of campaigns.

• Train and mentor junior team members and help improve their performance.

• Contribute to improving internal processes and overall influencer marketing operations.

• Take ownership of team targets, campaign closures, creator onboarding, and overall performance.

Requirements

• 1–3+ years of experience in influencer marketing, talent management, creator management, or a related field.

• Prior team-handling or leadership experience will be preferred.

• Strong communication, negotiation, leadership, and relationship-management skills.

• Good understanding of Instagram, YouTube, and the creator/influencer ecosystem.

• Ability to manage multiple campaigns, creators, and team members simultaneously.

• Strong follow-up and coordination skills.

• Proactive, organized, and target-oriented approach.

Preferred

• Previous experience working with an influencer marketing agency, talent management company, brand, or creator network.

• Existing relationships with creators and influencers will be an advantage.

• Strong knowledge of the Indian influencer marketing ecosystem.