Specialist, Social Media & Graphic Design

The Specialist, Social Media & Graphic Design is responsible for growing and elevating Carnival Cruise Line's trade social media presence across Carnival-owned channels, travel advisor communities, and partner social platforms. As the primary owner of Carnival's Trade Facebook Page, dedicated Travel Advisor Facebook Group, and other trade-facing social channels, this role develops content that informs, engages, and connects with travel advisors while supporting brand announcements, promotions, events, and key trade marketing initiatives.

The role owns the trade social media content calendar from planning through execution, actively participates in advisor and partner communities, and drives audience growth through both organic and paid social efforts. It works closely with Trade Marketing leadership, Consumer Marketing, Brand, Creative Services, Sales, and Public Relations.

In addition to social media responsibilities, the role serves as a graphic designer and creative resource for the Trade Marketing Creative Services team, designing social content, digital advertising, presentations, sales materials, event collateral, email campaigns, and partner marketing communications.

Essential functions

• B2B trade social media strategy and content development: own the content calendar; create, schedule, publish, and optimize content; manage and optimize paid social campaigns
• Community management and advisor engagement: manage day-to-day engagement across the Trade Facebook Page and Travel Advisor Facebook Group; respond to questions and foster a positive community
• Paid social media advertising and analytics: develop, execute, and monitor paid campaigns and report on performance
• Graphic design and creative content development across digital and print channels using Adobe Creative Suite

Qualifications

• Bachelor's degree in Marketing, Communications, Graphic Design, Advertising, Digital Media, Web Development, or a related field
• 3-5 years of experience in social media management, community management, graphic design, digital marketing, or a related role
• Experience with social content strategies, editorial calendars, community growth, and paid social campaigns
• Strong graphic design portfolio and expert proficiency in Adobe Creative Suite (InDesign, Photoshop, Illustrator)
• Cruise, travel, hospitality, or related industry experience preferred but not required

This is an in-office role in the Miami/Ft. Lauderdale area, Monday through Thursday, with work from home on Fridays. Candidates must be located in or willing to relocate to the area.