Specialist Social Media

Job Summary

Monitors and manages social media channels to engage with customers, media, and stakeholders; publishes timely, accurate, and platform-appropriate content; creates engaging social media content using photography, video, and visual storytelling; provides social media support during emergencies and crisis situations; and helps protect and strengthen the company's reputation by delivering real-time insights, trend monitoring, and issue escalation during high-impact events.

Essential Functions

• Understand the social media landscape and company strategy to support effective use of social platforms in line with business objectives
• Play a strategic role in identifying, analyzing, and anticipating social and digital trends
• Write and post/manage content for all CenterPoint-owned social media channels
• Shoot video, take photos, and produce compelling multimedia content; edit video and collaborate with marketing on graphics
• Daily monitoring of social channels, responding to questions and comments
• Rotating nights and weekends on crisis response for social media duty; support live events the company sponsors or attends

Education and Experience

Requires a bachelor's degree; Marketing, Communications, Public Relations or a related field is preferred. May include non-degreed individuals with equivalent years of professional experience. Up to two years of professional work experience and familiarity with social media channels.

Full time. CenterPoint Energy offers competitive pay, paid training, benefits eligibility from day one, transit subsidies, a flexible work schedule, and a 401(k) match.