Social Media Manager

Our Brand, Creative and Customer Experience team is looking for a trend-obsessed, data-informed Social Media Manager to own our brand's digital presence. This isn't just about posting pictures, it's about building a community, sparking conversations, and staying three steps ahead of the ever-changing algorithm. In this role, you will be the face and voice of the brand across all social platforms, turning brand strategy into scroll-stopping content, and you will lead a team that drives awareness and produces thumb-stopping content.

Job description

• Content creation and curation: concept, script, and produce high-quality social content, specifically short-form video like Reels and TikTok.
• Community management: actively engage with the community by responding to comments, managing DMs, and fostering connection with followers.
• Social strategy: develop and execute a platform-specific strategy that balances brand awareness, community growth, and traffic goals.
• Social listening: monitor industry trends, competitor moves, and cultural moments to keep the brand relevant and timely.
• Reporting and insights: analyze weekly and monthly performance metrics to identify what is working and how to optimize for ROI.

Qualifications

• Platform expertise across TikTok, Instagram, LinkedIn, Facebook, and X.
• A knack for finding the intersection between a viral trend and the brand's unique value proposition.
• Comfortable working in analytics and insights tools, translating data into an actionable plan.
• Excellent project management skills, organized, able to multitask under short deadlines.
• 5+ years of experience in social media and 1+ years of experience managing or leading a team.
• Demo reel or portfolio required, demonstrating social media strategy and cutting-edge engagements.

Target base salary range: $110,000 to $115,000 USD. Legal authorization to work in the U.S. indefinitely is required; employer work permit sponsorship is not available for this position.