Social Media & Influencer Specialist

Company: Brick Loot

Location: Lehi, UT (Hybrid Schedule)

Employment Type: Full-time

About Brick Loot

At Brick Loot, we make premium brick building accessible and affordable for enthusiasts of all ages. We offer high-quality, budget-friendly building sets, designing and manufacturing our brick sets completely in house to deliver top-notch quality without the extra markup.

From our popular Mini City monthly subscription line to a growing catalog of exclusive, one-off building sets available for direct purchase, we deliver detailed, engaging builds directly to our customers.

Position Overview

We are looking for a Social Media & Influencer Specialist who will manage and execute Brick Loot’s social media presence across primarily Instagram, Facebook, and TikTok while actively managing and growing our creator, influencer, and affiliate network. The Social Media & Influencer Specialist will be responsible for creating captivating short-form video content, recruiting and managing affiliates, and fostering an active online community.

Key Responsibilities

Social Media Management & Content Strategy

1. Plan, schedule, and maintain an organized content calendar across all organic channels, aligned with product launches, monthly subscription themes, and seasonal promotions
2. Strategy and execute a wider variety of content styles to keep the audience engaged across platforms
3. Partner closely with the Graphic Design team to develop high-quality static posts, visual assets, and promotional graphics
4. Track and report key metrics (engagement rates, reach, and follower growth) on a weekly basis to continually refine content strategies

Community Management & Engagement

1. Actively engage with followers, respond promptly to comments and DMs, and foster a warm, welcoming brand presence
2. Monitor brand mentions across platforms and participate in broader brick-building and parenting communities to expand organic reach

Influencer, Affiliate, & Creator Marketing

1. Identify, reach out to, and onboard relevant content creators into the Brick Loot Affiliate Program
2. Maintain consistent communication with affiliates, equipping them with upcoming launch dates, promotional assets, exclusive offers, and creative briefs

Qualifications & Skills

1. 1+ years of hands-on experience managing organic social media and/or affiliate/influencer programs for a consumer, e-commerce, or subscription brand
2. Proficiency in mobile video editing apps (i.e. CapCut, InShot, Premiere Rush)
3. Deep understanding of current algorithms, trends, sound bites, and best practices across TikTok, Instagram, YouTube Shorts, and Facebook
4. Familiarity with affiliate platforms and Shopify is a plus
5. Genuine enthusiasm for brick building, toys, or subscription boxes is a huge plus
6. Excellent written and verbal communication skills with a friendly, brand-consistent tone

Benefits & Perks

1. Balanced hybrid work schedule with flexibility
2. Creative freedom to test new ideas and build a brand presence from the ground up
3. 401(k) match
4. Unlimited PTO
5. Free Brick Loot sets
6. Affordable Medical Coverage (Plans for employee-only coverage cost as little as $14.99/month)
7. Fully Paid Dental & Vision

Pay: $50,000 - $55,000