Social Media Content Creator

The Opportunity

NumLookup is already a popular consumer product used by millions of people. Now we want to make it a brand that everyone knows, talks about, shares, and sees everywhere on social media.

We’re looking for an unusually creative Social Media Content Creator who wants full ownership of making that happen.

This is not a role where someone hands you a content calendar and asks you to make posts.

You are the content department.

You will have significant creative freedom and be responsible for the entire social media engine—from strategy and crazy ideas to filming, editing, posting, analyzing what works, and figuring out how to make the next video perform even better.

Strategy. Concepts. Scripts. Talent. Filming. Editing. Posting. Trends. Analytics. Experimentation. The whole nine yards.

We want someone who looks at an already successful product and thinks:

"How do I turn this into one of the most talked-about consumer brands on social media?"

What You'll Own

You will take full ownership of NumLookup's organic social media presence, including:

• Developing the overall social media and content strategy
• Coming up with original, attention-grabbing video concepts
• Creating TikToks, Instagram Reels, YouTube Shorts, and other short-form content
• Writing hooks, scripts, captions, and on-screen text
• Filming content yourself and directing other people when needed
• Editing videos from concept to finished post
• Posting and managing content across social platforms
• Experimenting constantly with new formats, characters, storytelling styles, trends, and creative ideas
• Identifying cultural moments and trends NumLookup can participate in
• Developing recurring series and recognizable content formats
• Using AI video, image, voice, and creative tools to dramatically increase the speed and scale of content production
• Reviewing performance data and doubling down on content that works
• Rapidly testing new hooks, concepts, formats, and creative directions
• Building NumLookup's social channels into a major consumer media presence

Ultimately, you own the result—not just the content calendar.

Who We're Looking For

We care significantly more about how you think and create than how impressive your résumé looks.

You might be a creator, filmmaker, social media strategist, TikToker, editor, storyteller, meme expert, creative marketer—or some combination of all of them.

The right person:

• Thinks BIG
• Is obsessed with creating content people actually want to watch
• Understands how to grab someone's attention within the first second
• Naturally understands TikTok, Reels, Shorts, internet culture, memes, trends, and social behavior
• Constantly asks, "How can we make this 10x more interesting?"
• Is comfortable trying ideas that might sound ridiculous at first
• Can take an idea from a blank page to a finished video independently
• Understands storytelling, hooks, pacing, retention, and shareability
• Can shoot and edit high-quality short-form video
• Is comfortable appearing on camera or directing people who do
• Moves quickly and doesn't overthink perfection
• Loves experimenting and learning from performance data
• Understands that viral content rarely comes from playing it safe
• Wants ownership rather than being told exactly what to do
  

You're Probably a Great Fit If...

You watch a viral video and immediately start analyzing why it worked.

You regularly have ideas that make other people say:

"That's crazy...but it might actually work."

You see brands with boring social media accounts and immediately think of ten things you'd do differently.

You'd rather create something people talk about than another perfectly polished corporate post nobody remembers.

And most importantly, you want the opportunity to take something with an existing audience of millions and turn it into a social media powerhouse.

What Success Looks Like

Success isn't measured by how many posts you publish.

It's measured by whether NumLookup becomes impossible to ignore.

We want:

• Videos consistently reaching large audiences
• Rapid follower and engagement growth
• Recognizable recurring content and personalities
• People organically sharing and talking about NumLookup
• NumLookup appearing naturally in online conversations and culture
• Millions of additional consumers discovering the product through social media
• A social media presence that eventually feels like its own media company

The long-term goal is for you to take what starts as one role and build it into a powerhouse social media department.

Why This Role Is Different

Most social media jobs involve maintaining an existing strategy.

This one is about creating the strategy.

There are no layers of corporate approvals telling you exactly what every video needs to look like.

You'll have room to experiment, take creative swings, test unconventional ideas, and discover what can turn NumLookup into a household consumer brand.

We already have the product.

We already have millions of users.

Now we need someone who can make the internet talk about it.