Social Content Creator
Mark Anthony Group is an entrepreneurial drinks company, built from the ground up by thinking differently, innovating and doing the unexpected. Our company is rooted in family values, a bold vision and relentless determination to continuously raise the bar and make a positive difference in consumers' lives. Founded in 1972, we’ve grown organically from a one-person import wine business into an international drinks company whose hallmarks include a portfolio of luxury wineries and iconic beverage brands, including White Claw® Hard Seltzer, Mike’s Hard Lemonade, and Cayman Jack.
The Social Content Creator is an expert in social-first content creation across all platforms,
with deep experience developing engaging content that drives brand growth and audience engagement. With 5+ years of experience in social media design, this role combines strong creative instincts, platform expertise and AI-assisted workflows to create and scale content efficiently and effectively.
Accountabilities:
- Concept origination across social platforms
- Create social first photography, design, video, animation
- Use AI to enhance ideation and efficiency
- Collaborate across creative and comms teams
- Build original concepts grounded in visual craft - photography, design, video, motion, and emerging media
Key Metrics & Financial Targets:
- Brand team satisfaction of project output
- Cost and time efficiencies
- Social Metrics
Own:
- Elevate standards for MABI social accounts
- Translate social strategy into brand-building creative
- Design on-brand creative across formats and platforms
Influence:
- Guide others on when and how AI can be utilized
- Collaborate with community managers
Veto:
- Executional production focused work
- Not solely an AI role
Critical Stakeholders & Relationships:
- Director, Creative
- US Brand Teams
- MLT
Qualifications, Education, Experience:
- Bachelor's Degree & 3-5 years of professional experience at an agency or in-house creative team
- Expertise in AI tools, such as Copilot and video/audio tools
Skills Needed To Be Successful:
- Adobe Creative Suite + Video, Animation and After Effects skills
- Proven ability to think creatively, stay organized, and collaborate with others
Extraordinary Leadership Capabilities:
- Drives growth and positive outcomes
- Strong client presentation skills
- Self-motivated and takes ownership
- Problem-solver mentality
- Collaborator, works well with others
What You Will Learn In This Role:
- Design AI workflow requests
- Work cross functionally within marketing department
- Presenting to brand clients and social owners
Compensation:
Compensation offered to prospective Team Members has taken internal equity into consideration and can vary depending on a positions’ location. The final agreed upon wage may vary based on the job-related knowledge, skills, and experience of the individual.
- Competitive annual salary $73,000 - $100,000 in Chicago, IL
- Bonus plan designed to recognize company performance and individual contributions
- Comprehensive health and welfare benefits
- Company matching 401(k) contributions
- Paid time off including annual leave, paid sick time and holidays
- Extensive opportunities for training, development, and career growth
At Mark Anthony, we exist to Unearth the Extraordinary:
Our Purpose is not just a statement; it is a call to action that binds us together and ignites our passion for making a difference. It is the driving force behind why we do what we do every single day, connecting our global organization across all business units, roles, and locations. We are:
Best in Our Craft
We set the standard with a pursuit of excellence that can be found in everything from our products and processes to our plants and people.
Ambitiously Curious
We stay curious, dreaming big and navigating the unknown with an enduring belief in better.
Made With Humility
We bring humility, authenticity, fun, and support to every collaboration and celebrate wins as a team.
Daringly Disruptive
We disrupt the status quo, moving fast to seize opportunities and acting scrappy to stay ahead of industry giants.