Senior Influencer Manager

Description

50 Sport is The Sports Entertainment Agency.

We build and grow social communities, deliver entertainment-led creative campaigns, and drive sponsorship value; connecting fans, brands, and rights holders worldwide. Uniting sport, entertainment, and culture through industry-leading creativity, social media, strategy and performance for clients including Qatar Airways, Ferrari F1 Team, FIFA, Prime Video Sport, DHL, and Jim Beam.

About the role:

This is an exciting opportunity to join our growing team as a Senior Influencer Manager, helping us develop and deliver creator partnerships that connect brands with audiences through sport, entertainment and culture.

We're looking for someone who understands the creator landscape, knows how to identify the right talent for a brand, and can turn that into partnerships that deliver value for both the client and the audience.

You'll work across major brands, sports properties and entertainment platforms, developing influencer strategies, building relationships with creators and talent, and managing campaigns from initial research and outreach through to delivery and measurement.

This isn't just about finding creators with big followings. It's about understanding who can tell the right story, why their audience will care, and how creator partnerships can contribute to a wider brand or business objective.

You'll bring a strong understanding of social platforms, audience behaviour and culture, alongside the commercial and organisational skills to deliver campaigns effectively. You'll be comfortable moving between strategic thinking and hands-on management, working collaboratively across our strategy, creative, content, production and account teams.

Above all, you'll bring curiosity, creativity and a passion for how creators can shape culture, build brand relevance and create meaningful connections with audiences.
Requirements

• 6+ years' experience in influencer marketing, creator partnerships, talent management or a similar role, ideally within an agency environment
• Strong understanding of the creator landscape across social platforms, particularly within brands, sport, entertainment, lifestyle and culture
• Experience managing influencer campaigns end to end, from talent sourcing and negotiation through to delivery and reporting
• Commercially minded, with experience managing budgets, fees, contracts, usage rights and campaign deliverables
• Able to identify creators who are right for a brand based on audience relevance, credibility, creative quality and campaign objectives
• Strong understanding of how creators build relationships with their audiences and how brands can participate in those relationships authentically
• Comfortable writing creator briefs and working with talent to develop content that meets brand objectives without losing the creator's distinctive voice
• Strong organisational and project management skills, with the ability to manage multiple campaigns, stakeholders and deadlines
• Confident communicating with clients, creators, talent managers and internal teams
• Able to interpret campaign results and turn performance data into useful recommendations
• Naturally curious about social platforms, internet culture, emerging talent and changing audience behaviours
• Motivated by collaboration and able to work effectively across multiple agency disciplines
• Proactive, resourceful and comfortable taking ownership in a fast-moving agency environment
• Able to balance creative ambition with commercial realities, client requirements and practical delivery
• Passionate about the role creators can play in building brands, connecting audiences and driving business growth

Desirable:

• Experience working with brands, in sport and beyond
• Experience activating creators around major sporting events or sponsorships
• Experience working across international markets or multi-market campaigns
• Experience developing longer-term creator partnerships or ambassador programmes
• Experience with creator discovery, social listening or influencer measurement tools
• Experience working with both established talent and emerging or niche creators