Senior Associate, Paid Social

Job Description:

We are seeking a Senior Associate, Paid Social to support the development, execution, optimization, and reporting of paid social campaigns.

This role will partner closely with internal teams and clients to ensure campaigns are delivered accurately, optimized effectively, and aligned with business objectives.

What You'll Do:

• Support paid social campaigns to achieve client goals and KPIs.
• Coordinate day-to-day campaign execution, including campaign and ad builds, quality assurance (QA) checks, launch setup, monitoring, and ongoing optimizations.
• Monitor campaign pacing and support budget management to ensure effective allocation of media spend and alignment with client objectives.
• Help analyze campaign performance data to identify trends, provide actionable insights, and recommend optimization opportunities.
• Prepare recurring performance reports, campaign analyses, and post-campaign wrap reports.
• Attend client meetings and communicate campaign performance, key learnings, and recommendations in a timely and accurate manner.
• Help develop and deliver presentations that effectively communicate results, insights, and strategic recommendations to clients and internal stakeholders.
• Assist in the development and execution of media plans aligned with client goals and business objectives.
• Collaborate with cross-functional teams to ensure an integrated approach to media planning, execution, and measurement.
• Build effective working relationships with clients, internal client teams, and external partners.

What You'll Bring:

• Bachelor's degree and 2+ years of paid social media experience, preferably in an advertising agency environment.
• Knowledge of performance marketing principles and digital media measurement.
• Experience managing campaigns across paid social platforms, Meta, TikTok, Snapchat, LinkedIn, Pinterest, and X.
• Experience with campaign setup, QA processes, optimization, reporting, budgeting, and performance analysis.
• Strong analytical skills and the ability to interpret data and translate findings into actionable recommendations.
• Solid Excel skills and experience working with large datasets.
• Attention to detail and accuracy when executing campaigns and reviewing data.
• Organizational and project management skills with the ability to manage multiple priorities.
• Effective written, verbal, and presentation communication skills.
• Ability to work independently and collaboratively in a team environment.

Additional Information:

At dentsu, we believe great work happens when we’re connected. Our way of working combines flexibility with in-person collaboration to spark ideas and strengthen our teams. Employees who live within a commutable distance of one of our hub offices, currently located in Chicago, metro Detroit, Los Angeles, and New York City, are required and expected to work from the office three days per week (two days per week for employees based in Los Angeles). Dentsu may designate other Hub offices at any time.

Those who live outside a commutable range may be designated as remote, depending on the role and business needs. Regardless of your work location, we expect our employees to be flexible to meet the needs of our Company and clients, which may include attendance in an office.   

The annual salary range for this position is $62,000-$70,000. Placement within the salary range is based on a variety of factors, including relevant experience, knowledge, skills, and other factors permitted by law.

Benefits available with this position include:

• Medical, vision, and dental insurance,
• Life insurance,
• Short-term and long-term disability insurance,
• 401k,
• Flexible paid time off,
• At least 15 paid holidays per year,
• Paid sick and safe leave, and
• Paid parental leave.

Dentsu also complies with applicable state and local laws regarding employee leave benefits, including, but not limited to providing time off pursuant to the Colorado Healthy Families and Workplaces Act, in accordance with its plans and policies. For further details regarding Dentsu benefits, please visit www.dentsubenefitsplus.com.

To begin the application process, please click on the "Apply" button at the top of this job posting. Applications will be reviewed on an ongoing basis, and qualified candidates will be contacted for next steps.

Location:

Los Angeles

Brand:

Carat

Time Type:

Full time

Contract Type:

Permanent