Paid Creator Manager

Zeroto1 is a 76 person Social Commerce and Influencer Marketing agency based in Orange County, CA.

We scale $100M+ consumer brands through Influencer Partnership Ads, TikTok Shop Management, Live Shopping, and Creator-Affiliate communities.

Role Summary

We’re hiring a Paid Creator Manager to own the end-to-end paid creator process — from sourcing and outreach to negotiation, contracting, content review, delivery, and performance feedback.

This person will build and manage a strong pipeline of reliable creators who align with each brand’s goals, content style, and paid media needs. We’re looking for someone who is highly organized, confident in creator communication and negotiation, detail-oriented, and comfortable managing multiple creator partnerships and deliverables at once.

If you have hands-on experience in creator partnerships, influencer marketing, or paid creator campaigns, we’d love to hear from you!

Responsibilities

Creator Sourcing & List Building

• Build and maintain a strong pipeline of qualified paid creators across social platforms, creator marketplaces, community channels, referrals, and past campaigns.
• Identify creators based on brand fit, audience, content style, engagement quality, product category, and campaign goals.
• Evaluate and organize creators by niche, content format, pricing, past performance, product fit, and paid media/ads boost potential.
• Keep the creator database up to date with new prospects, campaign results, and performance insights.
• Partner with the Community Manager to identify and develop potential paid creator opportunities from the broader creator community.

Creator Outreach & Recruitment

• Own end-to-end outreach and recruitment for paid creator partnerships.
• Present clear collaboration opportunities, including campaign goals, deliverables, timelines, and compensation.
• Evaluate creators based on interest, availability, pricing, and overall campaign fit.
• Manage follow-ups and creator communication to drive strong response rates and alignment.
• Maintain accurate tracking of outreach, negotiations, contracts, and delivery timelines.

Negotiation, Contracting & Deliverables

• Negotiate creator pricing, deliverables, usage rights, timelines, revisions, and posting requirements.
• Ensure partnership terms align with campaign goals, budgets, and brand expectations.
• Manage contracts, payment coordination, and final confirmation of creator deliverables.
• Track content and deliverable timelines to ensure campaigns stay on schedule.
• Proactively identify and escalate delays, communication issues, or other creator risks.

Brief Communication & Content Quality

• Translate Content Strategist briefs into clear, actionable direction for paid creators.
• Ensure creators understand key messaging, product selling points, CTAs, offers, and platform requirements.
• Review content for brief alignment, brand standards, product accuracy, and platform guidelines.
• Manage creator revisions and partner with the Content Strategist to address recurring brief or content issues.

Paid Content Delivery & Tracking

• Track paid creator content from confirmation through final approval and delivery.
• Maintain accurate tracking of deadlines, submissions, approvals, contracts, fees, and boost readiness.
• Ensure content is delivered on time and supports campaign volume and paid media needs.
• Flag delivery risks, delays, or quality concerns and keep the Content Strategist updated.

Creator Performance & Relationships

• Track creator performance across content quality, engagement, conversions, boost adoption, and ROI when available.
• Identify high-performing creators and build long-term relationships with reliable partners.
• Maintain performance notes on responsiveness, pricing, content quality, and revision experience.
• Recommend creators for continued partnerships, increased investment, pausing, or removal from the paid creator pool.

Required Qualifications

• Experience in influencer marketing, creator management, social commerce, affiliate marketing, or content operations.
• Proven ability to source, evaluate, recruit, and manage multiple creators and campaigns simultaneously.
• Strong communication, negotiation, organization, and follow-up skills.
• Detail-oriented with experience managing contracts, deliverables, timelines, creator briefs, and content requirements.
• Understanding of short-form, performance-driven content and ability to track and report creator progress.

Preferred Qualifications

• Experience managing paid creators across TikTok, Instagram, YouTube Shorts, or similar platforms.
• Familiarity with creator contracts, usage rights, whitelisting, and ads boost permissions.
• Experience supporting e-commerce or social commerce campaigns and collaborating with content strategists and media buyers.
• Familiarity with creator management and collaboration tools such as Discord, Lark, Google Sheets, Airtable, Notion, or creator CRMs.