Outreach Intern Internship

OUTREACH INTERN

About Genni

Genni is a creative marketing agency built around one thing: making people care.

We work at the intersection of music, creators, culture, and social media, helping artists and brands turn attention into actual fandom. Our team works with major artists and brands across TikTok, Instagram, YouTube, and whatever platform is inevitably about to become the next big thing.

We've run campaigns with brands and partners like Disney, Medi-Dyne, Coachella, Lollapalooza, the CMA Awards, and New York Football Club, as well as artists including Sabrina Carpenter, Megan Moroney, Dolly Parton, Bruno Mars, Pitbull, Janet Jackson, Yung Miami, and Tori Kelly.

Basically: If it’s happening on the internet, we probably have opinions about it.

What You’ll Do

As an Outreach Intern, you’ll receive hands-on training and supervised experience with the creator side of influencer marketing. You’ll work closely with our outreach and campaign teams to learn how creators are identified, evaluated, contacted, and managed to build relationships and bring campaigns to life.

Your day-to-day may include:

• Learn creator discovery: Develop research and evaluation skills by identifying TikTokers, Instagram creators, fan pages, niche accounts, and emerging talent while learning how creator fit is evaluated for different campaigns.
• Learn creator outreach: Gain supervised experience communicating with creators, sharing campaign information, practicing professional follow-up, and learning how creator relationships are developed and maintained.
• Learn campaign organization: Gain experience using creator lists, trackers, spreadsheets, and campaign-management processes while learning how outreach information is organized and maintained.
• Stay tapped in: Keep up with trending sounds, formats, memes, creators, and the cultural moments everyone is talking about.
• Bring ideas: Help brainstorm creative concepts and ways brands/artists can show up authentically on social.
• Know your platforms: Understand what works on TikTok, Instagram Reels, YouTube Shorts, and emerging social platforms.
• Learn by doing: Participate in real campaigns under the guidance of experienced team members while receiving instruction and feedback on creator discovery, outreach strategy, campaign coordination, and influencer marketing best practices.

Who You Are

You don't need to know everything about influencer marketing yet. We're looking for someone who is curious, plugged-in, organized, and genuinely interested in how social media works.

You might be a great fit if you:

• Know the difference between a creator who is actually influential and someone who just has a lot of followers.
• Spend way too much time on social media and can explain why something is going viral.
• Have an eye for creators, trends, sounds, and content that feels authentic.
• Are comfortable communicating professionally over email and Slack.
• Can keep a spreadsheet organized without wanting to throw your laptop out the window.
• Have experience with Google Sheets or Excel.
• Are comfortable navigating TikTok, Instagram, YouTube, and other short-form platforms.
• Have an interest in music, creators, pop culture, marketing, or social media.
• Are able to work independently but aren’t afraid to ask questions.
• Are detail-oriented and can keep track of multiple moving pieces.
• Have some familiarity with social media editing tools and features like captions, text overlays, and in-app editing.
• Have experience with video editing software like CapCut, Adobe Premiere, or similar tools (a plus, but not required).What </st

  rong>You’ll Get

  This isn’t an internship where you’re just making coffee and sitting in on meetings.

  You’ll get real-world experience in influencer marketing, exposure to active campaigns, and the opportunity to learn how creator strategy, outreach, and social media marketing work behind the scenes.

  You’ll receive ongoing guidance, training, and feedback from experienced team members throughout the internship, with opportunities to develop your skills in creator research, professional outreach, campaign organization, and social media marketing.

  You'll work alongside a team that lives on social and see how an idea becomes a real campaign — from the first brainstorm to the creators we book, the content that goes live, and the results we report back to the client.

  
  

  Requirements

  • Must be currently enrolled in an accredited college or university and eligible to receive academic credit for participation in the internship. The selected intern will be required to provide documentation of eligibility for academic credit before beginning the internship.
  • This is an unpaid internship.
  • This internship is offered for a defined academic term, with specific start and end dates established before the internship begins.
  • Commitment of approximately 15 hours per week, scheduled during our standard working hours, Monday–Friday 9 AM–5 PM CST, and coordinated to reasonably accommodate the Intern’s class schedule, examinations, academic calendar, and other educational commitments.
  • Must be based in Nashville, TN.
  • Hybrid position with the ability to work both remotely and in person.
  • Strong communication and organization skills.
  • A genuine interest in creators, social media, music, and internet culture.

  This internship is structured as an educational learning experience intended to complement the Intern’s academic studies. Interns receive supervised training and practical experience and are not intended to replace or displace regular employees. Participation in the internship does not guarantee or create an entitlement to future employment with Genni.

  
  

  The Ideal Candidate

  You don’t have to be an expert. You just have to be curious.

  If you’re the person who sends your friends a TikTok and immediately explains why it’s about to blow up, notices when a random creator suddenly starts appearing on everyone’s FYP, or has strong opinions about what makes content feel actually authentic…

  we want to meet you.