Manager, Social Media

The Arizona Cardinals are seeking a Manager of Social Media and Emerging Platforms to play a key role in shaping and amplifying the voice of the Cardinals brand. This individual will help lead the execution of the social media strategy, support the development and growth of the club's influencer and creator marketing efforts, and contribute to compelling, brand-aligned content. Full-time, in-person, reporting to the Sr. Director, Social Media and Emerging Platforms.

Primary Job Duties

• Support development of platform-specific content strategies, with a focus on audience engagement, trends, and brand consistency.
• Direct, execute, and support comprehensive coverage of all Arizona Cardinals games and related events.
• Oversee the planning, organization, and scheduling of the social media content calendar.
• Work closely with the Original Content team to produce and publish content across Instagram, TikTok, X, YouTube/Shorts, and other platforms.
• Execute sponsored content strategy and provide recommendations where necessary.
• Lead creator and influencer engagement efforts for key initiatives and tentpole events.
• Research and identify influencers, creators, and brand ambassadors who align with the Cardinals' mission and values.
• Use social listening tools to inform content strategy and respond to trending topics and fan sentiment.
• Track and report on key metrics such as engagement, reach, and impressions for owned channels and influencer partnerships.

Qualifications

• Bachelor's degree in communication, journalism, marketing, business or a related field (or equivalent experience).
• At least five years of professional experience in digital/social content and marketing strategy.
• Hands-on experience managing social media in a professional sports environment preferred.
• Expert knowledge of X, Instagram, Facebook, TikTok and YouTube, and of digital analytics tools.
• Proven experience in social media marketing and influencer campaign management.
• Flexibility to work evenings, weekends, and holidays.