Junior Social Media & Digital Specialist

Junior Social Media & Digital Specialist

Job Highlights

Min 2 years experience. Hard working and focused.

Good salary, working environment and flexibility

Top PR agency, Award winning International agency

Job Description

About Midas Communications International

Midas is part of PROI, the world’s largest partnership of PR agencies, encompassing 75+ partner agencies with 5,000+ PR professionals across five continents, 50 countries and 100+ cities. We are known for our creative ideas, strategic expertise and targeted media reach. Midas PR specializes in public relations, strategic marketing and branding and events.

Midas was founded in 2007 and boasts a portfolio of corporate clients spanning finance/fintech, gaming and healthcare but to name a few. Our team, comprising high level PR and digital marketing professionals with over 10 languages spoken between them, delivering results for both our international and local clients.

The position

You will be part of a growing team of PR/communication professionals, working across a range of clients in consumer, corporate, technology and financial services to develop and manage high profile strategic digital communication campaigns. This is an exciting opportunity to join a dynamic and passionate international PR agency with a path to develop in a growing industry.

Junior Social Media & Digital Specialist

Help develop and implement strategic digital and social media marketing plans aligned with clients' objectives and target audiences, leveraging our expertise in digital PR to establish credibility and enhance brand recognition

Conceptualize, create, implement, and manage innovative social media marketing campaigns for businesses across multiple platforms, including Facebook, Instagram, TikTok, X, LinkedIn, YouTube, LINE, and Telegram, ensuring our strategies align with clients' goals

Assist in conducting social trend analysis and advertising research to maximize the impact of social media marketing efforts, forging new relationships through tailored pitches, while safeguarding our clients' interests

Utilize social media management tools such as Meta Business Suite, Wisesight, Hootsuite, and Sprinklr, to schedule posts, monitor engagement, and track performance, ensuring meticulous monitoring of performance metrics and leveraging existing relationships to drive results

Drive website traffic, user engagement, and conversions by designing SEO/GEO-optimized mobile websites and implementing Google Analytics for clients' sites, ensuring our digital strategies contribute to overall sales and revenue growth

Implement LinkedIn and Facebook Lead Generation campaigns to capture and nurture leads, leveraging the targeting capabilities of these platforms to reach the desired audience effectively

Monitor and analyze campaign statistics, website traffic reports, user engagement information, and social media metrics to evaluate performance, measure ROI, and propose platform or publisher viability, providing comprehensive insights into the impact of our efforts

Collaborate with internal teams, clients, and stakeholders, executing campaigns, engaging in targeted outreach, and leveraging our PR expertise to secure media coverage, generate leads, and achieve desired outcomes

Stay up-to-date with the latest industry trends, social media platforms, tools, and best practices, continuously enhancing our strategies to deliver exceptional results for our clients

Prepare comprehensive reports and present key findings, insights, and recommendations to clients, showcasing the effectiveness and impact of our digital and social media campaigns on their sales and revenue

Qualifications

Thai national with excellent command of English and Thai language to effectively cater to local and international clients

Bachelor's or Master's degree graduate with specialization in marketing communications or advertising

Passionate about branding, strategic planning, and digital marketing, with a strong emphasis on digital PR to establish credibility and enhance brand recognition

Familiarity with the Thai media and social media landscape and consumer behaviour, leveraging our expertise in tailored pitches and relationship management to secure desired outcomes for our clients

Highly analytical with great attention to detail, meticulously monitoring performance metrics such as links, traffic, media coverage, leads, and overall impact on sales and revenue

Equipped with strong conceptual and presentation skills, comfortable in face-to-face client communications, ensuring our strategies align with their goals and protect their interests

Qualified with a minimum of 5 years of agency experience in strategic planning, digital marketing, and client pitching, preferably in the digital PR space

Experienced in planning brand strategies across channels and generating comprehensive digital marketing communication plans to achieve desired outcomes for our clients

Able to deliver sound estimates of project deliverables and KPIs, creating proposal documents and quotations that align with our clients' goals

A people person with excellent relationship management and problem-solving skills, ensuring strong collaboration with clients, internal teams, and stakeholders to achieve exceptional results